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Corporate card and financial product startup Brex is best known as an enabling platform for businesses, with a focus on startups. The three-year-old company, which is reportedly valued at $2.6 billion, initially spread the word about its offerings through word-of-mouth referrals. But that’s quickly changing.
Capital One is determined to turn its digital assistant Eno into an affable, personal finance watchdog to build loyalty between the brand and customers. Three years after Eno’s launch, the bank is adding capabilities that go beyond simple balance inquiries to proactive insights on customers’ spending behaviors.
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As large tech and retailbrands like Uber, Stash and Walmart roll out banking products, Green Dot is the bank partner, quietly operating in the background.
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The brand released a new current account for U.K. Virgin Money is making a play for the mass affluent. customers last week, the first product launched by the bank since it was acquired by CYBG in 2018. With its mixture of personal finance management tools, savings features and remodeled branches, Virgin Money is aiming for […].
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Earlier this month, Ally Bank launched the Ally + Monopoly game, which allowed customers and potential clients to engage with the brand through a digital version of the popular board game. Ally Bank just closed out a personal finance experiment using storied board game Monopoly as a launch pad for financial literacy.
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N26, the digital-only banking brand based out of Berlin, began a staged rollout of its app in the U.S. The brand launched in Europe in 2015 and has since gained 3.5 earlier this summer before becoming widely available to American consumers in August. million customers in 25 countries, according to a company statement.
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Capital One is determined to turn its digital assistant Eno into an affable, personal finance watchdog to build loyalty between the brand and its cust.
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Miami-based Pacific National Bank is using a stand-alone digital brand called Facile to reach younger customers and position itself for long-term success. It’s aimed at giving the bank a peak into what we think banking is going to look like. There is certainly a change that is going on now,” said Carlos Mejia, senior vice […].
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Online platform brings upscale retail investment funding to smaller markets, providing housing and related construction credit opportunities. The post Consumers Funding Construction Loans in Innovative Fintech Model appeared first on The Financial Brand - Banking Trends, Analysis & Insights.
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Silver Fusion Retail Outlet: Where Snowbirds Shop”. Integrated with major retailer API’s like Amazon, eBay, Best Buy and several other aspirational brands. Most PFM solutions come from a bank-oriented side; this seems to be taking the model from both the retailer and the banking side. What do people aspire to purchase?”
We’ve written about corporate innovation theater before — and how sometimes corporate innovation goes wrong. Key people: Chris Curtin, Chief Brand & Innovation Marketing Officer; Shiv Singh, Senior Vice President of Innovation & Strategic Partnerships. FIS Global — FIS Innovation Lab.
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