Branding Innovation Minneapolis 
PYMNTS
AUGUST 26, 2019
To provide men’s personal care items that feel like premium brands at accessible price points, eCommerce innovators are building product lines through the direct-to-consumer (DTC) model. Founder Matt Mullenax was inspired to start the brand after cutting his teeth in the DTC world as an early employee at Bonobos.
PYMNTS
DECEMBER 24, 2020
Direct-to-consumer (D2C) brands drove into the pandemic and adapted to it to catch the digital shift. These are the brands that have either created new product categories, new business models or pivots on their previous business models. Adore Me, for example, was a thriving eCommerce brand before the pandemic. D2C Explodes.
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PYMNTS
JUNE 21, 2019
Luxury fitness brand Equinox is set next month to open its first hotel in New York City, “with more on the horizon in Seattle, Houston, Chicago, Los Angeles and Santa Clara, Calif.,” As well, the furnishings brand RH, formerly known as Restoration Hardware, plans to open RH Guesthouse in New York in the fall. and Portland, Maine.
PYMNTS
OCTOBER 9, 2018
The pair-up will also see some private-label Kroger brands migrating onto Walgreens’ shelves. It’s clearly the same operating logic that drove Walgreens to recently announce its partnership with beauty brand and subscription box early innovator Birchbox. in early 2019. in early 2019.
PYMNTS
NOVEMBER 8, 2017
Though big-box retailer Target has been known for expansion and digital innovation of late, Tuesday (Nov. The introduction of several exclusive Target brands, such as children’s clothing line Cat & Jack, are also boosting growth. The brands will include products for babies, children, men, women and home goods.
PYMNTS
NOVEMBER 12, 2018
In 2016, the company was was acquired by personal care products giant Unilever, and there were questions at the time about how a direct-to-consumer innovator like DSC would fit into the very much mass-market and retailer-focused Unilever constellation of brands. “The fragrances almost invite you to try them.”
PYMNTS
NOVEMBER 20, 2019
The upscale apparel brand, according to a recent report , is opening an “experiential store” in the Mall of America in Minneapolis on Wednesday (Nov. The story she told was about the importance of the consumer experience and the benefits of direct-to-consumer (DTC) brands reaching out to consumers via physical retail offerings. “It
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