PYMNTS

OCTOBER 9, 2020

That’s the current state of play in Southeast Asia where social commerce is growing rapidly as brands try to find new ways to sell during the pandemic. Social commerce is growing rapidly, and every day social media companies are adding new capabilities to support this growth.

Branding 221

Branding social media Video Strategy 221

Perficient

JULY 30, 2020

Louis and serving thousands of colleagues around the globe, is the leading global digital consultancy transforming how the world’s leading enterprises and biggest brands connect with customers and grow their businesses. Perficient, based in St. Louis colleagues celebrated the Stanley Cup win in 2019. There was even a virtual retirement party!

St. Louis 530

St. Louis Missouri Minnesota social media 530

South State Correspondent

MAY 1, 2024

For inspiration in banking innovation, we often look to other industries. Honkook Kim and his Gentle Monster Brand is a perfect example. Instead of thinking traditionally, Gentle Monster pursued a strategy of innovation and creativity to become the hottest sunglass company globally, creating a company currently valued at $900 million.

Innovation 195

Innovation social media Branding Marketing 195

Perficient

MARCH 22, 2021

The same way we articulate to our clients exactly why they should do business with us, applying an employer value proposition – sometimes called an employee brand platform – offers candidates and colleagues both the chance to understand the answers to two key questions: “Why do people join Perficient?”

Community 520

Community social media US Branding 520

PYMNTS

OCTOBER 10, 2018

Like most innovators, Arielle Charnas was looking to solve a problem when she launched her fashion blog – it just wasn’t a fashion problem. Today, she noted, things are quite good, as she is the rare internet celebrity who has turned a social brand into a bankable retail venture.

Branding 184

Branding social media Marketing Millennials 184

PYMNTS

JULY 1, 2020

Nearly four out of 10 CU members would be willing to switch primary FIs, according to the PYMNTS Credit Union Innovation Playbook — and the COVID-19 pandemic is making it even more important for credit unions to provide the support and stability that consumers seek. Listening to Members.

Branding 216

Branding Houston Innovation social media 216

PYMNTS

FEBRUARY 11, 2019

Amid great technological change, health and beauty retailers are developing strategies to drive innovation. In some cases, retailers are using social media tools such as Instagram to post promotions and product tutorials — or interact openly with consumers about their offerings. About the same share — or 60.9

Innovation 166

Innovation Retail social media Apple 166

PYMNTS

DECEMBER 18, 2018

But these restaurants are not innovating all that fast — even with all sorts of new technologies hitting the market. But customer adoption isn’t behind the slow adoption of QSR innovations — in fact, 62 percent of consumers said the availability of digital innovations would make them more likely to visit QSRs in the future.

Innovation 195

Innovation social media Online Apple 195

PYMNTS

OCTOBER 16, 2018

In a bid to serve customers through digital channels, quick-service restaurants (QSRs) are rolling out new innovations. Such offerings can help QSRs bring in customers: According to the PYMNTS Restaurant Readiness Index , 62 percent of consumers said the availability of digital innovations would make them more likely to visit in the future.

Innovation 183

Innovation Mobile Branding Maryland 183

Bank Innovation

FEBRUARY 23, 2016

We are proud fintech nerds, and for five years we have marked the Coolest Brands in Banking on Bank Innovation based not on the type of sunglasses worn by a CEO, but on the Read More. When we think of cool, James Dean doesn’t immediately come to mind. The app Songsterr does.

Branding 150

Branding Innovation Fintech social media 150

PYMNTS

JUNE 21, 2017

While this is unfortunate for some, it may be motivation for other retailers to come up with more innovative ways to reach consumers. One company that may have found an answer to today’s retailer conundrum is Brazilian-based fashion brand Melissa Shoes. It used to be that if you built a store, customers would come.

social media 195

social media Retail Branding Innovation 195

Perficient

DECEMBER 4, 2020

In the midst of the pandemic, it is paramount to provide your customers with the most safest and convenient way to shop with your brand. Modern consumers hyper-adopt and hyper-abandon brands because many of the products they shop for are available at another retailer. Offering a loyalty program to your customers is necessary.

Customer Experience 309

Customer Experience social media Branding Retail 309

PYMNTS

FEBRUARY 13, 2019

In the highly connected digital age, consumers are interacting with a multitude of social media sites as well as apps and connected devices. Simply said, contextual commerce occurs when a consumer sees a product on a smart device or social media feed (and even a recommendation from a friend) and buys the product.

social media 139

social media Innovation Google Retail 139

PYMNTS

AUGUST 26, 2019

To provide men’s personal care items that feel like premium brands at accessible price points, eCommerce innovators are building product lines through the direct-to-consumer (DTC) model. Founder Matt Mullenax was inspired to start the brand after cutting his teeth in the DTC world as an early employee at Bonobos.

Branding 163

Branding Minneapolis social media Company 163

Perficient

JULY 31, 2020

Gartner says that in order for companies to innovate “their way beyond the post-COVID-19 world, data and analytics leaders require an ever-increasing velocity and scale of analysis in terms of processing and access to succeed in the face of unprecedented market shifts.” You would likely go with the website that has trusted data.

Data 354

Data Analytics Strategy social media 354

Bank Innovation

FEBRUARY 6, 2019

banks accounted for 81 of the 500 most valuable and strongest bank brands around the world on Brand Finance’s Banking 500 2019 list, released this week. Led by the Industrial and Commercial Bank of China, the world’s most valuable banking brand (at $79.8

Branding 170

Branding Industry social media Operations 170

Perficient

APRIL 20, 2023

In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. They want to have meaningful relationships with technology partners who will bring innovative ideas and proven experience to the table. That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data.

Marketing 294

Marketing Marketing Strategies social media Strategy 294

PYMNTS

FEBRUARY 3, 2020

However, 8 percent of Cyber Monday visits did originate from social media, an increase of 17.5 It comes from WBR Insights , which credits customer engagement via social media. Brand advertisers, it says, need to justify social media ROI. Savvy Brands. percent from the prior year.

social media 144

social media Branding Survey Strategy 144

Bank Innovation

NOVEMBER 1, 2019

Digital-only challenger bank Chime‘s recent outage may have riled many customers on social media, but the company’s real-time response to the crisis ensured damage to the brand was nipped in the bud. On October 16, digital banking startup Chime’s app went dark on its 5 million customers.

social media 186

social media Digital Banking Branding Company 186

PYMNTS

JUNE 25, 2020

Owned by Beijing-based tech giant ByteDance, TikTok on Thursday (June 25) rolled out TikTok For Business , which it describes as “our global brand and platform that is home to all current and future marketing solutions for brands.”. Brands are an important part of the TikTok experience,” Puris noted.

Marketing 207

Marketing social media Video Case Study 207

BankInovation

MAY 8, 2020

As financial institutions search for creative ways to reach consumers during the pandemic, more are turning to social media to advertise financial products and showcase their corporate conscience.

social media 13

social media Strategy Branding Innovation Strategies 13

PYMNTS

JUNE 14, 2019

And the idea is to take advantage of the ongoing rise of mobile commerce and social media to create, in essence, digital communities centered around pets — and not just ones that spark to life when little Fido goes missing, or plots an escape from a dog park or a particular section of the beach in the summer. Social Media Aspect.

social media 194

social media Retail Community Mobile 194

PYMNTS

SEPTEMBER 16, 2019

Like with all new innovations, there are going to be some hitches to it,” Cavazos said. Despite reports about influencer fraud, luxury fashion brands like Christian Dior, Louis Vuitton and Gucci are upping their social media game, especially on Instagram, and pouring real money into efforts to court young shoppers.

social media 150

social media Regulation New York City Baltimore 150

PYMNTS

SEPTEMBER 14, 2018

Luxury style and quality brands, offered at a more middle-class price point and sold directly to consumers, is increasingly crowded terrain in apparel retail. La Ligne’s main area of focus, according to Howard, is building their brand cautiously – and with an eye toward being profitable and scalable. We’re listening.”.

Retail 134

Retail Innovation Branding social media 134

PYMNTS

JANUARY 22, 2021

Social media image-sharing platform Pinterest is introducing an augmented reality (AR) try-on tool to help users assess and compare eyeshadow. . The pandemic has helped drive AR innovation , especially in the cosmetics and automotive industries. 22) press release. Both categories have expanded use of the technology.

Tools 226

Tools social media Google Retail 226

PYMNTS

AUGUST 9, 2019

Direct sales company Younique, which has been pivotal in its approach to social media marketing, has launched an augmented reality (AR) makeup trying-on tool, according to a release. . while showcasing Younique’s premium brand of cosmetic accessories. Its aim is to answer the timeless question of “will this look good on me?”

social media 136

social media Tools Branding Analysis 136

Perficient

JULY 10, 2023

Political climate, environmental issues, technology innovations, criminal activity, economic volatility/inflation, account diversity, and industry regulatory changes are just a few examples of factors that often spur reputational risk or crises. Reputational risk is convoluted.

social media 170

social media Risk Management Analysis Industry 170

PYMNTS

JANUARY 24, 2020

But no matter the case, music is a big part of the retail world, and is helping to create new harmonies of innovation and disruption. The NBA exec said the tracks will also be on the organization’s website, on its app and featured on social media game highlights. Others don’t. New Partnerships and Services.

Retail 151

Retail Innovation Apple San Jose 151

PYMNTS

SEPTEMBER 16, 2020

Trust and convenience are key when it comes to payment methods, and we will continue innovating on behalf of our customers in this space.". "We have seamlessly integrated this new payment option into the Amazon.ae checkout journey so that customers can avail of the new pay by installments option without needing to leave the Amazon.ae

Payments 207

Payments social media Regional Report 207

Perficient

OCTOBER 29, 2020

Motivation ranges from high to low, expressed as pairings of pleasure/pain, hope/fear, and social acceptance/rejection. For any brand that promises to entertain, motivation should center on pleasure. Making matters worse, early versions of Quibi offered no way for users to share content with friends, stymieing growth on social media.

US 294

US social media User Experience Digital Strategies 294

PYMNTS

SEPTEMBER 21, 2020

Still others are leveraging their mobile phones for innovative payment methods in brick-and-mortar stores, such as QR codes and other contactless payment options. times more consumer conversions for brands such as Estée Lauder, for example. Virtual product-sampling options now play a central role in beauty retailers’ sales strategies.

Retail 243

Retail Online social media Mobile 243

PYMNTS

JULY 22, 2016

No, the only way you can get your hands on these “exclusive” bad boys is if you follow Warby Parker on Snapchat , where the brand shared a Snapchat story with its followers containing a URL taking users to a page where they could purchase the super-limited edition frames, according to TechCrunch.

Branding 100

Branding social media Video Retail 100

Celent Banking

NOVEMBER 12, 2014

The promise of these new start-ups was a drastic improvement on customer experience, ditching traditionally stale financial services with improved digital offerings, social media integration, and a familiar/casual communication style. Indeed some of them have already begun offering digital services through a separate digital brand.

social media 232

social media Customer Experience Branding Mobile 232

South State Correspondent

JULY 24, 2023

Similar to the Barbie movie, Citizens focused on the intent instead of demographics and targeted innovative features at households that didn’t use Citizens as their primary bank. The brand amplified its marketing spend by creating a consistent theme of products and partnerships that reinforced themselves. It was everywhere.

Marketing 195

Marketing social media Branding Apple 195

PYMNTS

DECEMBER 24, 2019

Recent social media sales i nnovations and a robust economy further the dominance of online shopping. Millennials’ buying habits have increased both Black Friday and online sales, and they continue to shape branding and in-person consumer engagement trends.

Retail 186

Retail social media United States Millennials 186

PYMNTS

JULY 26, 2016

If you’re a retailer or a brand, it seems as though eCommerce and the rise of smartphones and mobile shopping have made your customers more cost-savvy and price-aware than ever before. Well, the rise of eCommerce and mobile shopping doesn’t have to mean doom and gloom for luxury brands or retailers. luxury consumer.

Branding 100

Branding social media Millennials Study 100

PYMNTS

JANUARY 24, 2018

Like the Chefling app, these devices sometimes interface with voice-activated assistants, such as Amazon’s Alexa, and have the potential to save consumers from encountering expiring food and to inform brands on which products consumers are bringing home from the grocery store.

Branding 121

Branding social media Samsung Software 121