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Build your community bank’s brand with swag

Independent Banker

Promotional merchandise, or swag, has long been regarded as a no-brainer approach to business branding, but community banks are shedding those thrifty connotations with a new, mindful approach to company gifting that imparts value and purpose while bolstering bottom lines. billion-asset CBI Bank & Trust in Muscatine, Iowa. “We

Branding 167
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NJ Online Gaming Revenue Set To Grow 66 Pct This Year

PYMNTS

With blackjack and roulette on mobile phones, the growing market for online sports wagering in New Jersey has introduced gamblers to virtual casino games. Approximately 20 brands of online casinos are vying on a reportedly small field. Geofencing makes sure that mobile apps stay within each state.

NJ 131
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Meal Subscription Services Take On The School Lunch

PYMNTS

But he wanted to test out the idea before bringing it to market, so he built a splash page with a minimum viable product (MVP) and posted it on a local mom group page on Facebook. While there are other services geared toward providing lunches to kids, such as Yumble , Cooper said the company has the first-to-market advantage.

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Techy Turkey Day: How Technology Has Changed America’s Trademark Holiday

PYMNTS

Here’s how innovation, marketing and technology have shaped this iconic American holiday over the years. What made it stick was (if we may retrofit a modern term) the right marketing. From there, said Cross, marketers shaped the rituals and myths surrounding the holiday and maintained them through the years.

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Walmart Brings The Pricing Pain (Watch Out Kroger)

PYMNTS

And, according to first-hand observation by Reuters reporters in Iowa and Illinois, the price changes are alraedy going into effect. And these are big firms Walmart is making demands of — Procter & Gamble, Unilever, Conagra Brands, Kraft/Heinz and Johnson&Johnson were all part of the meeting.

Iowa 100
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The Whole Paycheck Tracker: Bringing SNAP Recipients Into The Digital Fold

PYMNTS

In early 2017 the USDA pushed out a pilot program that allowed SNAP enrollees to buy groceries online with their card in seven states and with seven grocery partners: Amazon, FreshDirect, Safeway, Dash’s Market, Hy-Vee, ShopRite and Hart’s Local Grocers.

New York 117
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These Are the Top 3 Concerns Keeping Bank Marketers Up at Night

The Financial Brand

This article These Are the Top 3 Concerns Keeping Bank Marketers Up at Night appeared first on The Financial Brand. Bank marketers are faced with developing marketing messaging that will resonate with consumers during a time where the only constant is change.