PYMNTS

JUNE 16, 2017

The 132-year-old magazine has taken content marketing to a new level following the hiring of its new Editor-in-Chief, Jane Francisco, just four years ago. In addition to creating this new kitchen space, it also served as a new way for the publication to conduct branding and marketing. We can do Facebook Live.

Marketing 101

Marketing social media Branding Technology 101

PYMNTS

FEBRUARY 6, 2020

Magazine and newspaper subscriptions are popular services that have been around for decades, making them a favorite for bad actors as well. New York officials, however, recently delivered good news to victims of a magazine scam that Orbital Publishing Group oversaw. Patreon’s Quick Response To Subscription Stumble Gains Customer Trust.

New York 130

New York Oregon social media Trends 130

PYMNTS

NOVEMBER 5, 2018

Releasing AR headsets would put the social media giant in direct competition with AR startups like Magic Leap and Thalmic Labs. billion, and brands are already getting onboard with the technology. The device then asks the person to take a selfie, which appears on the screen in the style of a magazine cover.

social media 152

social media Los Angeles Retail New York City 152

PYMNTS

OCTOBER 1, 2018

Those designers were looking for a marketplace — since many were finding their best channels were on social media, and their ability to amplify their signals on such crowded platforms was complicated. Earlier this year, the brand relocated from its longterm London HQ to its new corporate home in L.A.,

Branding 116

Branding social media New York Retail 116

Independent Banker

AUGUST 25, 2016

social media presence. With the average individual spending 100 minutes on social media each day, it’s entirely possible for community banks to share some of that screen time. In McIlwain’s book “The Social Advisor: Social Media Secrets of the Financial Industry,” she assigns each social media platform a moniker.

social media 70

social media Community Bank Community Video 70

PYMNTS

JANUARY 29, 2018

That sense of purpose, paired with a savvy presence on social media, brought the business a large and devoted following — and has seen the firm expand from shoes to other environmentally sound and charitably oriented accessories like bags, hats and sunglasses. Social Entrepreneurship Done Right. And study it again.

social media 104

social media Study Branding San Francisco 104

PYMNTS

SEPTEMBER 12, 2016

There’s a (slowly) growing push among retailers, brands and even politicians to make advertising campaigns as true and transparent as possible. Aerie asks its customers to post their untouched and unaltered photos and videos wearing their products on its social media accounts, too. It could even soon become a federal law.

social media 100

social media San Francisco Retail Branding 100

PYMNTS

JULY 10, 2018

That simple idea was developed while Van Houtte was working as a fashion assistant in Paris, combing through fashion magazines on a mission to research and catalog various looks for fashion shoots. Billed as the first fashion search engine, it is catching a lot of media coverage.

New York 191

New York social media Data Industry 191

PYMNTS

OCTOBER 12, 2017

Speaking of disjointed, McCall said there have been two major fragmentations that keep brands from reaching consumers as effectively as they could. There used to be three types of advertising: TV, magazine and out-of-home. If a brand wanted to reach most of America, McCall said, it went to those three mediums. Was it a TV ad?

Data 117

Data social media Branding Florida 117

FICO

SEPTEMBER 30, 2022

Mark Feeley, Research and Brand Director at Chartis. Michal Lodej is an experienced B2B editor with over 10 years of experiencing in editing magazines. Michal’s previous roles have been pushing progressive editorial practices at magazines with a global reach. Vice President of Worldwide Marketing for FICO.

Meeting 52

Meeting Analytics Management Strategy 52

FICO

JULY 7, 2022

“The judges felt FICO was industry-leading in terms of driving change through a single decisioning platform,” said Luke Broadhurst, CEO of Shard Media, which publishes Credit Strategy magazine and puts on the awards. “It The platform approach was a winner for FICO last week, and it’s a winner for our customers.

Analytics 52

Analytics Technology Data Strategy 52

Cisco

MAY 29, 2019

According to JD Power, “Nearly 90% of retail banking customers who are highly satisfied with the advice provided by their financial institution say they “definitely will” reuse their bank or credit union for another product” (The Financial Brand). And those abandonment rates? Opportunity #4: When customer trust is on the line.

Customer Experience 71

Customer Experience Retail San Diego Study 71

PYMNTS

JUNE 4, 2018

Today that means being anywhere on the web the consumer might be when they’re looking to buy something a brand has to sell and getting it to the consumer right now, or at least pretty soon. Commerce in context is a new commerce channel for brands and payments players because it offers consumers much more than simply making a purchase online.

Video 113

Video Innovation Branding Google 113

Cisco

MAY 29, 2019

According to JD Power, “Nearly 90% of retail banking customers who are highly satisfied with the advice provided by their financial institution say they “definitely will” reuse their bank or credit union for another product” (The Financial Brand). And those abandonment rates? Opportunity #4: When customer trust is on the line.

Customer Experience 48

Customer Experience Retail San Diego Study 48

PYMNTS

JULY 29, 2017

Polite and just random enough to post to social media, where it went viral. You never know what a brand will do to build loyalty. I love Kit-Kats so I checked your door and it was unlocked. Did not take anything other than the Kit-Kat. I am sorry and hungry,” the suspect wrote on a napkin. The Weirdest Hacker In The World.

social media 100

social media Kansas Management Training 100

PYMNTS

MARCH 17, 2020

But while Brady won’t win any more titles for New England, his branding story is just getting started. By contrast, the Patriots’ branding problems are just beginning, experts say. People don’t see the distance between the brand and the person. People don’t see the distance between the brand and the person.

Branding 146

Branding Kansas City social media Kansas 146

American Banker

JANUARY 2, 2017

Though banks are bigger in peer-to-peer payments overall, Venmo is better at functionality and branding and millennials love it. Now banks are launching Zelle with high hopes and the advantage of real-time speed. Can they catch up? Should they even bother?

Millennials 49

Millennials Payments Branding social media 49

CB Insights

JUNE 6, 2019

The marketplace blended crowdsourcing and social media to create hype around new inventions; help inventors find partners, funding, and manufacturing resources; and sell their gadgets to major nationwide retailers such as Home Depot and Target. — Ben Kaufman, founder, Quirky. This would be Munchery’s downfall.

Apple 78

Apple Branding Google Company 78

CB Insights

MARCH 6, 2019

Four days before John Carreyrou’s fateful Wall Street Journal report, The New York Times Style Magazine listed Holmes as one of “ Five Visionary Tech Entrepreneurs Who Are Changing the World.”. Three months later, Amazon contributed to a $50M funding round earmarked for promoting the Pets.com brand. The rise and fall of Klout.

Report 78

Report San Francisco Capital Company 78

PYMNTS

FEBRUARY 22, 2018

It allows customers to pull in credit card, billing, and shipping info they’ve stored on the social media sites. and Canada can accrue points to use toward coupons, discounts, personalized gifts, magazine subscriptions, baby toys, charity donations and other prizes. Ecwid is a platform,” Facebook’s Mary Ku told TechCrunch.

social media 140

social media Online Branding Strategy 140

CB Insights

JANUARY 4, 2018

Institutional Investor’s Alpha magazine ranked the 25 best-paid hedge fund managers and 8 of the top 10 were algorithmic funds (not active managers). AI is automating different branding and marketing efforts, and creating personalized campaigns, targeted messaging, personalized website experience, and social media sentiment analysis.

Software 75

Software Compliance Training Google 75

PYMNTS

SEPTEMBER 15, 2018

As the 2000s wore on and turned into the 2010s, that larger digital audience of fashion bloggers and social media stars started moving into the tent – and, in some cases, into front row seats alongside those celebrities and fashion editors. Shoppers on Instagram are savvy. They visit Instagram looking for the latest trends and styles.

New York 144

New York Branding social media Trends 144

CB Insights

MAY 1, 2018

Product innovation is one way that large corporations stay competitive in a rapidly changing marketplace, but it doesn’t always work out when big brands attempt innovation. While still in operation, Google+ is hardly anybody’s favorite social network. Crystal Pepsi, Pepsi (1992). Bikes, Smith and Wesson (2002).

Innovation 78

Innovation Google Apple Video 78

CB Insights

DECEMBER 14, 2017

In the process, these brands, spanning everything from detergent to sneakers, are radically changing consumer preferences and expectations. These well-positioned startups are not just competing with some of the biggest retail brands in mattresses, razors, shoes, and more, by launching their own brands.

Video 78

Video Branding Company Strategy 78

CB Insights

MAY 3, 2018

After conducting research backed by DARPA — the same defense agency that helped spawn the internet — Dr. Robert Finkelstein proposed the creation of a brand new arm of the US military, a “Meme Control Center.” In internet-speak the word “meme” often refers to an amusing picture that goes viral on social media.

social media 78

social media Video Technology National 78