Accenture: Banking

MAY 22, 2019

I am excited to have Tim O’Donnell join our Payments team as a managing director and draw on his insights in developing this blog. For years, banks have enjoyed a low bar on CFO expectations around payment product sophistication and innovation. Digital-native new entrants have distinct advantages in corporate payments.

Payments 150

Payments Customer Experience Survey Management 150

PYMNTS

DECEMBER 23, 2020

It needs to be about the whole experience and my relationship with you as a brand. That’s because all consumers are interacting with all sorts of brands all the time, and the ease of interaction is continuously raising the bar for businesses. You’ve got to bring those together, and that is what we're bringing to the market.”.

Strategy 266

Strategy Marketing Marketing Strategies Branding 266

PYMNTS

APRIL 21, 2017

For the first time, Shopify is introducing its own payments hardware to the market with what they are calling a unique approach to the standard card reader. The new EMV-compliant device made its first public appearance at the firm’s Unite developer conference in San Francisco.

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San Francisco Payments Marketing Strategies Cards 100

Payments Source

JULY 5, 2018

appeals court is the latest of many episodes in a battle between merchants and card brands that has influenced regulations, technology, market strategies and nearly all other aspects of the payments ecosystem. This week's ruling from a U.K.

Marketing Strategies 69

Marketing Strategies Payments Strategy Branding 69

PYMNTS

DECEMBER 16, 2019

Commercial payments technology company WEX announced on Monday (Dec. In a plan slated to go live by the second quarter of 2020, WEX has agreed to manage Valero’s fleet card program, and introduce the ability for current customers of Valero’s fleet card products to make mobile payments.

Cards 130

Cards Marketing Strategies Technology Payments 130

PYMNTS

APRIL 4, 2019

It found “some retailers are using VR to entice users to take a second look at their brands, deploying it first as a marketing strategy to better connect specific visuals with their brands in consumers’ minds, with sales as a secondary component. Last year saw a boom in brands using VR in this way, including U.K.

Retail 177

Retail Mobile Course Technology 177

PYMNTS

OCTOBER 18, 2020

Buxton said he was looking forward to “building on its excellent go-to-market strategy and helping drive further operational excellence and growth for this incredible company.”. “Scott's broad experience is a perfect match to support continued growth.”.

Marketing Strategies 161

Marketing Strategies Software Strategy Capital 161

PYMNTS

DECEMBER 30, 2019

This year, B2B payments technology made strides toward speed, transparency and efficiency as service providers took advantage of a massive market opportunity: corporates’ payment demands are growing more sophisticated, yet they continue to rely on checks and legacy tools. Beyond Legacy Payment Rails.

Innovation 105

Innovation Payments Cards Technology 105

PYMNTS

FEBRUARY 26, 2020

Migrating to Paytronix allowed Qdoba to integrate its already loyal customers, along with a new mobile-branded phone app and its Olo-powered online ordering service, all in one place. The new app will keep it quick and easy for customers to order via mobile means, the company says.

Customer Experience 130

Customer Experience Mobile Marketing Strategies Branding 130

PYMNTS

NOVEMBER 13, 2020

So even though interest rates have fallen, the net result is that the average monthly payment on a new vehicle rose to $582 as of August – up 3.2 Going forward, the company plans to invest in market expansion, branding and marketing strategy, as well as technology-enabled tools to drive efficiency.

Online 214

Online San Francisco Trends Marketing Strategies 214

PYMNTS

NOVEMBER 26, 2019

To help hockey players stay up to date on the latest sports equipment, eCommerce innovator the PenaltyBox offers subscription boxes comprised of a myriad of hockey essentials, from well-known brands to up-and-coming companies the PenaltyBox team tests themselves. The Marketing Strategy .

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Community United States Groups Exercises 161

PYMNTS

OCTOBER 24, 2016

21) MoneyGram Kameleon, a turnkey product that offers a customized website for agents looking to offer a money transfer and payment experience, is now available to all U.S. MoneyGram announced Friday (Oct. retailers, financial service providers and telcos.

Company 100

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South State Correspondent

MAY 2, 2022

As mentioned above, it takes focus away from creating a brand and a value proposition in a product. Because everyone has the mindset of the funnel, neither department takes much time to understand the customer, the intent, the metrics (like profitability over revenue), or the interactive role between product and marketing strategy.

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social media Management Marketing Resources 195

PYMNTS

NOVEMBER 22, 2019

Tubb said China has been a relative latecomer to eCommerce, and as a result has leapfrogged the tech-related challenges that have come through the legacy form factors and fragmented payment systems seen elsewhere. Payments have become a critical component of the conversion experience.

Marketing 112

Marketing Course Branding Strategy 112

PYMNTS

FEBRUARY 3, 2020

Xenon arc’s client list includes known brands in the materials industry. Go-to-market strategies must appreciate the unique needs of these often-underserved customers,” Warburg said. Founded in 2010 and headquartered in Bellevue, Washington, Xenon arc has offices in the U.S., Europe, Mexico and Brazil. “Go-to-market

User Experience 130

User Experience Washington Marketing Strategies Leadership 130

PYMNTS

JUNE 4, 2019

For payments, consumers can buy the refill plan with a credit or debit card. However, shoppers who opt for the a la carte offering can also use Apple Pay, Google Pay or PayPal as payment methods as well. The reason is that much of the company’s go-to-market strategy is around the concept of having other people talk about it.

Strategy 148

Strategy Marketing Strategies Branding Company 148

PYMNTS

AUGUST 27, 2019

“Google’s transition to the Nest branding while pivoting to smart displays proved to be a challenge, especially as it has begun rolling out its Nest Hub smart display globally,” Canalys senior analyst Jason Low said in the report. China, on the other hand, is leading the charge for smart speaker sales. It purchased 12.6

Google 108

Google Marketing Strategies Branding Marketing 108

The Financial Brand

JUNE 6, 2018

Credit cards are consumers' favorite payment method. But what consumers want in their credit cards — and how they should be marketed — has changed. The post 4 Factors to Consider When Crafting Your Credit Card Marketing Strategy appeared first on The Financial Brand.

Marketing Strategies 29

Marketing Strategies Strategy Cards Marketing 29

South State Correspondent

SEPTEMBER 20, 2022

Most banks will target around 6% of revenues next year for their marketing budget, and banks with strong brands and marketing programs target above 7%. All involved in any marketing effort should understand if it is about branding, sales funnel acquisition, funnel movement, conversion, or retention.

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PYMNTS

FEBRUARY 3, 2020

Smaller firms, which have to juggle lumpy cash flow, may use credit as a way to keep operations, well, operating, as they may see payment terms stretched by customers (especially if they operate across lengthy supply chains). Like the Apple effort, the Amazon lending partnership would be co-branded. It’s not a one-off process, either.

Lending 146

Lending Apple Study Online 146

PYMNTS

JUNE 24, 2019

All of the items—such as hand-blended hair serum and handmade fruit spray—are made by California artisans, with no big corporate brands included in the boxes. For payments, the company accepts credit cards and debit cards. The Brands. McClure noted that the items work as a whole collection or can be broken apart.

Regional 100

Regional California social media Branding 100

PYMNTS

MAY 1, 2018

CMO Rob Israch said the multi-entity capability is what differentiates Tipalti, enabling customers to run their entire payables operations across borders and brands from a single touchpoint. DadeSystems has added an automated collaboration piece to its payment lifecycle software. DadeSystems.

Innovation 126

Innovation Fraud System Cards 126

PYMNTS

MAY 14, 2018

The QR code has had its place in retail, advertising and payments, but one Israeli tech company feels it’s time to take this low-tech solution high-tech. Going mainstream as a payment method would require an established technical standard and wide consensus among players in the field, Darbi said. Payments Potential.

Retail 103

Retail Mobile Payments Marketing Strategies 103

PYMNTS

FEBRUARY 16, 2018

Well-positioned, Nooyi noted – but setting up to be better-positioned as it attempts to future-proof the various CPG brands under its umbrella to better compete in a digital world that, increasingly, does not appear to favor CPGs or their standard distribution chains. Early days – still too early to declare any CPG brand right or wrong.

Retail 124

Retail Branding Mobile Strategy 124

NCR

APRIL 22, 2016

Articles via PYMNTS.com, The Financial Brand, Credit Union Times. Digital Marketing: What’s Your Mission?: Mobile Payments: Where We’ve Been, Where We’re Going: This article discusses the growing popularity of credit unions offering mobile payment options and what advancements we should expect to see in the future.

Mobile 40

Mobile Marketing Payments Marketing Strategies 40

Gonzobanker

JUNE 20, 2024

They work to keep money safe at established brands that they don’t want to sully. Many consumers have a wide range of recurring bill payments — Netflix, auto payment, the New York Times, yoga studios — and lack awareness of how much they spend on them. It makes sense. In other words: boring means safe.

Digital Banking 172

Digital Banking Fintech Innovation Strategy 172

The Financial Brand

SEPTEMBER 4, 2023

This article Debit Cards Rule for Point-of-Sale Payments, So Market Them Better appeared first on The Financial Brand. Consumer spending is often done on debit cards, so why not do more to differentiate — and market — these cards as a way to attract deposits?

Cards 38

Cards Marketing Payments Branding 38

PYMNTS

OCTOBER 4, 2017

Points ubiquity is hard to achieve, he acknowledged, a holy grail of sorts in that corner of payments. The savvy consumer brand seeking to promote customer value must look at appropriate rewards program strategies that dovetail well with their customer base and marketing strategies.

Strategy 102

Strategy Marketing Strategies Technology Customer Experience 102

PYMNTS

AUGUST 9, 2019

Surescripts’s claims are unfounded, false and appear to be part of their overall market strategy,” a ReMyHealth spokesperson said. Fresh of its massive $3 billion acquisition of Jet.com, Walmart purchased ModCloth, Moosejaw and Bonobos in rapid succession as it attempted to update and expand its digital brand.

Strategy 144

Strategy Data San Francisco Policies 144

William Mills

SEPTEMBER 25, 2018

#VoiceBiometrics, Password Manager, voice driven payments, digitizes ID’s, (not a digital ID), They are an identity provider. ^DG. They also offer a payment option, and a digital ID solution. Cashoff enhances customer engagement with its loyalty program offering cash back by big-name brands. Intelligent biometrics company.

Mobile 79

Mobile Customer Experience Lending Analytics 79

Cisco

MAY 25, 2021

Shift from customer acquisitions to customer service and retention -> 95% of consumers say customer service is an important factor in their choice of loyalty to a brand. For additional resources, check out the webinar conversation recording with Chris, Jeff & Tom here and visit Cisco’s Financial Services home page today.

Strategy 71

Strategy Mobile Study System 71

The Financial Brand

MARCH 30, 2023

This article Don’t You Forget About Us: Gen X and the Future of Money appeared first on The Financial Brand. By understanding the money mindset and payment habits of Gen X, financial services providers can serve them better. This article Don’t You Forget About Us: Gen X and the Future of Money appeared first on The Financial Brand.

US 39

US Branding Payments Marketing Strategies 39

Breaking Banks

OCTOBER 31, 2019

Brett King gets an exclusive interview from long time payments guru Peter Hazlehurst, global lead for Uber Money and Payments. Then, Jason Henrichs hosts James Burdine, CMO at Larky, a loyalty and engagement program, sharing how to use fintech to build your brand.

Branding 40

Branding Fintech How To Payments 40

The Financial Brand

JUNE 26, 2018

Competition for digital payments is high, with banks and credit unions marketing digital wallets using digital media. The post 12 Ways to Get to the Top of the Digital Wallet appeared first on The Financial Brand.

Branding 33

Branding Marketing Payments Marketing Strategies 33

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

social media 15

social media Branding Trends Tools 15

Social Assurance

JANUARY 11, 2021

As financial marketers finalize their 2021 marketing plans, the focus for the the new year will center on executing new organizational goals, addressing changing consumer demands and behaviors and learning and experimenting with new marketing channels and tactics in evolving their marketing strategy.

social media 15

social media Branding Trends Tools 15

William Mills

SEPTEMBER 12, 2017

A turnkey solution incorporating CRM, invoicing and payments into a simple solution for the business delivered through the bank’s digital banking solution. MOX Pay uses the best in mobility and voice to engage employees and customers for making business payments. Cool name and branding. I like their branding.

Samsung 70

Samsung Mobile User Experience Google 70