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DTC Brands Fill Pricing Gap In Outdoor Furniture Market

PYMNTS

Some of the minds behind direct-to-consumer (DTC) brands are inspired by their personal experiences. Yardbird’s concept, which has grown into a brand with an eCommerce website and a showroom in Minnesota, offers 10 furniture collections. Aside from the cost of the products, delivery time was four to six weeks on average. “We

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Minnesota Vikings Drive Fan Engagement With Winning Chat Experiences

PYMNTS

On the football field, the NFL’s Minnesota Vikings are showing flashes of brilliance, but at this early part of the season, they’ve posted only one win in six games and trail their division rival, the Green Bay Packers. Although it is platform-agnostic, it keeps the fan within the brand’s ecosystem – in this case, the Vikings.

Minnesota 151
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St. Louis Colleagues Rank Perficient a Top Workplace in 2020

Perficient

Louis office including Marketing, Finance, Legal, HR, IT, Digital, and the St. Louis and serving thousands of colleagues around the globe, is the leading global digital consultancy transforming how the world’s leading enterprises and biggest brands connect with customers and grow their businesses. Perficient, based in St.

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Supermarkets Hoard Staples For Holidays, COVID Resurgence

PYMNTS

General Mills , a global manufacturer and marketer of branded consumer foods based in Minnesota, said it still can't keep up with demand for Progresso soup, Betty Crocker cake mixes and Pillsbury refrigerated dough. Production capacity has increased, and 30 outsourcing partners have been hired since March, WSJ reported.

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Target Rolls Out Augmented Reality For Beauty Products

PYMNTS

Target is taking on the beauty market, bringing in augmented reality (AR) to develop its Target Beauty Studio. It plans to bring them to 80 stores by the close of 2018, featuring more than 600 products from brands such as Harry’s, BYRD and Beardbrand. A collaborative project with Perfect Corp.’s

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NY Mag To Open Pop-Up Shop; Amazon Go Plans New York Store

PYMNTS

They will include home goods and skin care products, among others, from brands such as home goods company East Fork and luxury bedding company Parachute. According to one report , each brand will have about 10 to 15 stock keeping units (SKUs) offered in the space. It’s a marketing and brand awareness play,” Cho told Digiday.

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Social Influencer Marketing in Banking

Social Assurance

As financial service providers continue to leverage social media in their marketing and branding efforts, they continue to face the same timeless issue: how to make their brand stand out. How do you differentiate yourself from the numerous other similarly named brands? Marketing and Compliance Survey Insights.