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10 Big Bank Marketing Lessons from the ABA Bank Marketing Conference

South State Correspondent

Last week, the American Banking Association (ABA) held its annual Bank Marketing Conference in Denver, receiving rave reviews. The theme was – developing your marketing superpowers. Amid the brewery networking, superhero costumes, and fun, some fantastic bank marketing lessons were had, and not just for bank marketers.

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How a Texas Bank Anchors its Brand in Local Communities

The Financial Brand

This article How a Texas Bank Anchors its Brand in Local Communities appeared first on The Financial Brand. A handful of high-profile sponsorships and a deep branch network keep the Texas-based Frost Bank front and center.

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Stetson Revamps Online Shopping Website, Brand Identity

PYMNTS

With its first visual update in more than two decades, iconic American lifestyle brand Stetson is sporting a new online shopping experience and modern identity revamp. The revamped brand identity comes with a refreshed website, which is made optimal for mobile and chockful of product history.

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Brinker Sets Long-Term Focus For Virtual Brand, Reconsiders Marketing Amid Pandemic

PYMNTS

However, Roberts noted that the Chili's brand “continues to exceed expectations from both a relative and an absolute perspective.”. In terms of the company’s It’s Just Wings virtual brand, which the company unveiled in June, Roberts noted that the company is committed to the brand for the long term. The company reported $82.8

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Touch of Frost Spreads Over Texas, with More Branching and Marketing in the Forecast

The Financial Brand

This article Touch of Frost Spreads Over Texas, with More Branching and Marketing in the Forecast appeared first on The Financial Brand. Now it's adding marketing fuel. This article Touch of Frost Spreads Over Texas, with More Branching and Marketing in the Forecast appeared first on The Financial Brand.

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Cornerstone League modifies branding

American Banker

The trade group representing credit unions in Arkansas, Texas and Oklahoma said the change is an attempt to better unify a variety of services the association offers.

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Retail Pulse: DSW Expands In-Store Experiences; L Brands Plans Store Closures

PYMNTS

markets, aiming to generate repeat visits as part of its experiential retail efforts. Austin, Texas; and Dublin, Ohio. They also create repeat visits to the DSW brand, where an exciting footwear assortment awaits.”. L Brands posted net income in the fourth quarter of $1.94 In Other Brick-and-Mortar News. billion at $4.85

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