Branding Marketing UX 
Perficient
DECEMBER 29, 2020
Below are three examples of outstanding customer engagement campaigns that were launched by well-known brands (not discussed in our webinar!): This engagement increased revenue by $300 million in the first two years and collected phone numbers for SMS marketing purposes. The bot would talk to the customers like a friend on the phone.
Perficient
FEBRUARY 4, 2021
An accessible site can bring in additional customers and provide brand differentiation from your competitors. An accessible site can also tie in and reinforce your company’s brand values. It creates a more efficient and less expensive lifecycle process as defects are identified and solved before going to market.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Perficient
JULY 20, 2020
What are marketing personas versus UX personas? Marketing personas define broad audience demographics. Marketing personas pinpoint the demographics of who to target, their affinities, and one key message that might resonate. UX personas have a real name – John, Simone, Anita – so that you build a relationship with them.
Perficient
NOVEMBER 6, 2020
For brands and companies, it’s not always easy to deliver on these customer expectations, but it’s well worth it. It also means taking an active role in understanding what problems and opportunities our clients – some the best brands and companies in the world – are trying to solve.
Perficient
APRIL 20, 2023
In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. Marketers often turn to technology vendors to help them define robust and compliant digital marketing strategies. That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data.
Perficient
FEBRUARY 16, 2021
We’ve helped many of the world’s most innovative and customer-focused brands, including automotive companies, transform how they serve, engage, and support their customers. Attend this webinar to hear: Real-life examples of what top brands are doing outside the automotive industry. Where to begin for some quick wins.
Perficient
SEPTEMBER 29, 2020
In August, we surveyed 154 marketing executives to find out what they think is likely to happen this holiday season and how they’re preparing for it. I’m the Principal for the Digital Marketing Solutions Business Unit here at Perficient. What will be different this holiday season and how to adjust your strategy accordingly.
Expert insights. Personalized for you.
294 
Let's personalize your content