Perficient

FEBRUARY 9, 2021

This idea underscores the natural forces at work as brands battle to keep pace with customer expectations and stay relevant. Millennials — digital natives with arguably the greatest generational spending power — “have the lowest opinion of most industries’ digital services,” according to the same report.

Meeting 309

Meeting Customer Experience Millennials Branding 309

PYMNTS

DECEMBER 10, 2019

Bridge millennials’ rise is changing the retail ecosystem ahead of the 2019 holiday season, but their impacts will continue to be felt in the year ahead. Bridge millennials are consumers aged 30 to 40 whose shopping and financial preferences straddle Gen X and millennial demographics.

Millennials 136

Millennials Retail Groups Online 136

PYMNTS

SEPTEMBER 30, 2020

These retailers are accustomed to engaging with their customers in brick-and-mortar stores and building long-lasting relationships that lead to brand loyalty. BNPL methods are also growing more popular for certain types of purchases, according to a study. billion this year — almost double last year’s total. About The Tracker .

Payments 279

Payments Millennials Retail Trends 279

PYMNTS

OCTOBER 5, 2018

Sales have slipped consistently, and only showed slight signs of improvement last quarter, mostly driven by J.Crew’s sub-brand, Madewell. Meanwhile, the brand carries a heavy debt load, and has been a consistent feature on lists of once powerful brands now facing the possible risk of bankruptcy. You can’t be one price.

Millennials 122

Millennials Retail Mobile Branding 122

PYMNTS

SEPTEMBER 11, 2018

Millennial consumers are ready to be brand ambassadors — especially when engaging in mobile commerce with private-label debit programs. The interview with Bailey comes amid increasing focus on how millennials might change gas and convenience store payments. Millennials are ready to be engaged.

Millennials 126

Millennials Mobile Payments Study 126

PYMNTS

DECEMBER 6, 2019

Consumers — especially millennials and Generation Z — are looking for new commerce experiences during the 2019 holiday season. The Tracker also explores how the payment preferences of younger generations — such as bridge millennials, millennials and Gen Z — may be well-suited for utilizing BNPL.

Millennials 219

Millennials Payments Retail Apple 219

PYMNTS

JULY 13, 2016

Move over millennials , there’s a new kid in town that is about to become nearer and dearer to retailers’ hearts: Gen Z. Interactions’ study found Gen-Z shoppers to be extremely “digitally savvy,” although 64 percent of them shop primarily in stores rather than with online merchants.

Study 100

Study Millennials Retail social media 100

PYMNTS

SEPTEMBER 16, 2019

In the payments ecosystem, we need look no further than the bridge millennial for how the connected purchasing experience will evolve over the next decade. The group’s connected commerce behaviors are well-documented in the annual PYMNTS/Visa How We Will Pay 2019 study released just today. This group of 60 million U.S.

Millennials 222

Millennials Study Course Trends 222

PYMNTS

OCTOBER 22, 2018

We have brand-new data that reveals how much change is happening. People of all stripes — from millennials to baby boomers, from Generation X to the Greatest Generation — are increasingly swapping the friction of shopping in a store for the convenience of using one of the many connected devices they now own to shop and buy from instead.

Millennials 212

Millennials Study Payments Data 212

PYMNTS

DECEMBER 24, 2019

However, after almost 50 years, it began to fade in the 1980s, disrupted by the emergence of store-branded credit cards. Sneakers, of course, are always popular,” and that popularity looks likely to hold well after the 2019 holiday shopping season — thanks to the preferences of younger shoppers, including millennials and Generation Z.

Millennials 139

Millennials Branding Trends Retail 139

PYMNTS

MARCH 28, 2016

A survey released by the company on Thursday (March 24) found that, at one-third of the businesses surveyed, millennials aged 20–35 are the sole decision-makers when it comes to sourcing and purchasing for their companies. That surpasses case studies, whitepapers and brochures.

Millennials 100

Millennials social media Survey Case Study 100

Bank Innovation

MARCH 2, 2017

Who said millennials are not brand-loyal? A new study by J.D. From the study: Since the financial crisis, customer satisfaction with financial institutions has reached record highs. Power, released yesterday, found that banks are currently enjoying strong advocacy and loyalty from their customer base.

Millennials 150

Millennials Study Branding 150

PYMNTS

JULY 26, 2016

If you’re a retailer or a brand, it seems as though eCommerce and the rise of smartphones and mobile shopping have made your customers more cost-savvy and price-aware than ever before. Well, the rise of eCommerce and mobile shopping doesn’t have to mean doom and gloom for luxury brands or retailers.

Branding 100

Branding social media Millennials Study 100

PYMNTS

DECEMBER 30, 2020

This year will not only go down in history as “the year of the pandemic,” but for consumer packaged goods brands, it will also be known as “the year of direct to consumer.”. PYMNTS’ recent How We Shop: Measuring the Rapid Digital Shift study, done in conjunction with PayPal, found that a large share of U.S. For example, 43.9

Branding 257

Branding Millennials Retail social media 257

PYMNTS

OCTOBER 11, 2016

A new study from Foodmix Marketing Communications found consumer love of food brands is pervasive in the U.S. Specifically, almost two-thirds (63 percent) of consumers reported loving their favorite branded food product , meaning they had developed an emotional attachment, beyond just liking or being loyal to it. marketplace.

Branding 100

Branding Millennials Study Trends 100

PYMNTS

MARCH 30, 2016

But just when the last iPods started giving way to entirely online streaming services, millennial audiophiles suddenly fell back in love with vinyl records — a music format they never even knew growing up. How curious, it seems, that a similar thing is happening between millennial shoppers and mobile and physical coupons.

Millennials 100

Millennials Mobile Study Retail 100

PYMNTS

MAY 23, 2017

If millennials have commitment issues at work, it’s not because they don’t value company loyalty. Millennials want their employers to value and commit to them by offering the stability their Boomer counterparts enjoyed, including annual raises and upward career mobility. Hint: it’s not free lunch and a hip office environment.

Millennials 104

Millennials Study Company Branding 104

PYMNTS

DECEMBER 9, 2020

Per the new study , “consumers (81.7 In comparison, nearly a third of millennials and bridge millennials (those born between 1979 and 1988) express the same level of interest in getting vaccinated.”. In fact, consumers now expect the recovery to take longer than they did before,” per the new study. It’s a moving target.

Branding 148

Branding Data Study Millennials 148

PYMNTS

AUGUST 31, 2016

How consumers interact and respond to celebrities pitching branded products in China is very different than the way consumers in the U.S. do, but a new study takes a look at how brands are using popular Chinese celebrities as influencers to reach potential customers.

Branding 100

Branding Study social media Millennials 100

PYMNTS

MARCH 9, 2017

In its Evolution of Retail, 2017 Generation Z Shopper Survey, the company looked at shopping habits for the younger post-millennial generation. The study also found Gen Z prefers to get in and get out when it comes to shopping pattern behavior.

Study 114

Study Analytics Millennials Retail 114

PYMNTS

SEPTEMBER 8, 2016

Maybe millennials really are a self-centered bunch? The study found that these types of consumers are steadily growing. New data suggests that they are buying more gift cards than ever before but then turning around and spending those cards on themselves. Mercator Advisory Group surveyed 3,009 U.S.

Millennials 100

Millennials Cards Retail Survey 100

PYMNTS

APRIL 23, 2019

This might be a ploy to retain T-Mobile customers, but it’s also intended to appeal to consumers without any real affinity for a more traditional financial services provider, including the highly coveted millennial, as well as the unbanked and underbanked. This study showed that checking accounts were the most wanted service (87.3

Millennials 145

Millennials Mobile Study Branding 145

PYMNTS

JULY 18, 2016

This newfound cost consciousness is reshaping the retail industry in everything from spurring the rise of fast fashion at the expense of mall “anchor stores,” to the increasing popularity of off-brands or store brands in the supermarket, to the shift in the apparel business, to off-price retail outlets over full-priced department stores.

Branding 100

Branding Retail Study Portland 100

PYMNTS

AUGUST 31, 2017

A study that Colloquy issued earlier this year entitled “Shopping by Generation” revealed that baby boomers are the generation most likely to boycott a retailer if they have a negative shopping experience, according to Chain Store Age. Millennials. Almost 41 percent of millennials shop online at least once a week, and 62.2

Retail 147

Retail Millennials Study Trends 147

PYMNTS

OCTOBER 25, 2016

In a statement that accompanied the release, Jared Blank, Bluecore’s senior vice president of data analysis and insights, said: “Email is not only alive and well, but it’s the preferred mode of communications between brands and their consumers.” And, said half of those surveyed, smart devices are the conduits for reading those emails.

Retail 100

Retail Study social media Millennials 100

PYMNTS

NOVEMBER 21, 2018

millennials say they want to engage with a chatbot when communicating with a brand, less than 30 percent of small business leaders across the retail, construction, manufacturing and services sectors are incorporating chatbots. Research from Capterra published on Tuesday (Nov. While nearly two-thirds of U.S.

Study 129

Study Survey Leadership Technology 129

PYMNTS

OCTOBER 15, 2020

Extend also announced on Thursday new partnerships with Peloton, iRobot, Harman/JBL, Advance Auto Parts and other brands to offer their customers extended warranties. PYMNTS’ Retail Product Insurance Study found just such growing interest in extended warranties among some 2,700 online shoppers surveyed.

Online 334

Online Exercises Retail Capital 334

PYMNTS

OCTOBER 20, 2020

Very recently, the fourth annual How We Will Pay 2020 study, done by PYMNTS in collaboration with Visa (more from that in a minute) gave new context to the shifters. A recent PYMNTS study found that more than two-thirds of consumers see rescuing Main Street physical retail linked to the economic vitality of their local communities.

Maine 221

Maine Retail Branding Study 221

PYMNTS

MAY 4, 2017

The Cardtronics executives noted that the studies are not all that surprising, and where once the findings reflected increasing cash adoption across, say, Europe, recent research has borne out the same trends in Europe and the Americas.

ATM 192

ATM Millennials United States Study 192

PYMNTS

APRIL 3, 2019

Do millennials cook? One study indicates that the answer is not really — millennials cook two fewer meals per week than their baby boomer counterparts and choose pre-packaged/pre-prepared foods 18 percent of the time, compared to 5 percent for baby boomers. The brand grew 11.6

Millennials 130

Millennials Study Austin Comparison 130

PYMNTS

JANUARY 16, 2020

Millennials have matured financially, but many remain wary of using traditional credit to buy even routine or small-ticket items. How Millennials Are Driving BNPL Growth. Verishop targets consumers aged 25 to 45, a demographic that encompasses older millennials with more disposable income and the youngest of Generation X.

Millennials 130

Millennials Mobile Retail Branding 130

PYMNTS

MARCH 17, 2020

Digital brands lack brick-and-mortar stores’ advantages — customers cannot feel fabric textures or see electronics’ resolution qualities. Visual search technologies could help eCommerce brands gain the edge they need to engage customers and — more importantly — make purchases. The Rise of Visual Search.

Retail 143

Retail Tools Millennials social media 143

Perficient

APRIL 14, 2022

population is considered millennial or younger as of July 2019), the demand for personalization in the commerce experience grows. Data sharing relies on trust between a brand and the consumer willing to share it. Leveraging Data Responsibly . As digital natives begin to make up the majority of the U.S.

Strategy 332

Strategy Tools Industry Data 332

PYMNTS

SEPTEMBER 9, 2020

Inspiring Trust In The New Digital Economy Report , a new report from PYMNTS, studies suddenly dominant eCommerce, and how merchants can reinvent themselves accordingly. Researchers also found that millennials are the second-biggest generational move, with 30 percent of all shifters being millennials.

Millennials 144

Millennials Branding Groups Online 144

PYMNTS

AUGUST 30, 2017

The items most frequently purchased following Instagram visits were clothing, makeup, shoes and jewelry, the study noted. Keep in mind that the Dana Rebecca study polled Instagram users rather than surveying everyone with a social media account, which means it’s possible that the results would be skewed in Instagram’s favor.

social media 155

social media Report Study Trends 155

PYMNTS

NOVEMBER 17, 2020

Moreover, demographics seem to make something of a difference in subscription enthusiasm, particularly among the highly coveted “bridge millennial” demographic. That consumer group is already incredibly enamored with Amazon Prime, which has an incredible lead with both bridge millennials and the millennial category of shoppers as a whole.

Millennials 190

Millennials Comparison Retail Groups 190

PYMNTS

JUNE 22, 2020

Post-2009, millennials demonstrated a clear aversion to financial risk, especially for lifestyle purchases, resulting in a tangible shift away from credit cards. Because BNPL emerged from the Great Recession, that mindset is deeply embedded among those that have snapped up this unique form of point-of-sale installment payments.

Millennials 151

Millennials Cards Examples Retail 151