Perficient

FEBRUARY 9, 2021

This idea underscores the natural forces at work as brands battle to keep pace with customer expectations and stay relevant. Millennials — digital natives with arguably the greatest generational spending power — “have the lowest opinion of most industries’ digital services,” according to the same report.

Meeting 309

Meeting Customer Experience Millennials Branding 309

PYMNTS

MARCH 28, 2016

A survey released by the company on Thursday (March 24) found that, at one-third of the businesses surveyed, millennials aged 20–35 are the sole decision-makers when it comes to sourcing and purchasing for their companies. The electronic aspect of procurement goes beyond the desktop, too.

Millennials 100

Millennials social media Survey Case Study 100

PYMNTS

DECEMBER 15, 2019

Mintel surveyed 1,700 shoppers online last year and discovered a fifth of consumers agreed that “experience gifts” were better than tangible products. The Mintel survey indicated the lion’s share of respondents who identified themselves as millennials or Generation Z preferred experiences over gifts.

Survey 140

Survey US New York Millennials 140

PYMNTS

OCTOBER 31, 2017

That growth appears to be driven by millennials, with responses to a recent Citibank poll indicating survey participants between the ages of 18 and 36 expect to spend 2.5 Increased millennial spending comes despite the fact that the demographic is the one that most needs to save money, CitiBank noted in the article.

Millennials 105

Millennials Retail Los Angeles Survey 105

PYMNTS

SEPTEMBER 14, 2016

.’s general comeback troubles are well-known, and it looks like it has an especially high mountain to climb when it comes to attracting the young and fashionable to its high-line brand Banana Republic. Really a lousy string of results — 48 percent of millennials polled said they disliked the chain, as opposed to 22 percent who liked it.

Millennials 100

Millennials Branding Survey Capital 100

PYMNTS

MARCH 12, 2018

Good news for physical retailers: A new survey from Cowen Equity Research finds Gen Z and millennial consumers shop more at physical stores than the rest of the population. Cowen found that about 32 percent of Gen Z and millennials said they start their search at Amazon for new apparel.

Millennials 103

Millennials Survey US Retail 103

PYMNTS

NOVEMBER 11, 2016

According to the BDO Retail Compass Survey of CMOs, nearly 60 percent of marketers plan to leverage mobile in their marketing strategies this holiday season. Mobile coupons are still popular, especially among millennials. For millennials, that number is 90 percent. For millennials, that number is 90 percent.

Mobile 188

Mobile Marketing Survey Marketing Strategies 188

PYMNTS

JUNE 26, 2017

It seems that most every industry these days is vying for millennial dollars and devotion. For an industry where millennials are projected to spend nearly $800 billion in 2017 (that’s 7 percent more on monthly food budgets than average Americans), restaurants are hankering to pull out all the stops to get millennials to order — in or out.

Millennials 125

Millennials Mobile User Experience Survey 125

PYMNTS

DECEMBER 15, 2019

Mintel surveyed 1,700 shoppers online last year and discovered a fifth of consumers agreed that “experience gifts” were better than tangible products. The Mintel survey indicated the lion’s share of respondents who identified themselves as millennials or Generation Z preferred experiences over gifts.

Survey 131

Survey US New York Millennials 131

PYMNTS

NOVEMBER 11, 2020

Collaborating with Afterpay gives our customers the power of choice when shopping across our family of brands,” John Strain , chief digital and technology officer at Gap, said in a statement on Wednesday (Nov. Participating Gap brands include Old Navy, Gap, Banana Republic, and Athleta. . “By We are proud to partner with Gap Inc.

Retail 222

Retail Charlotte Branding Millennials 222

PYMNTS

SEPTEMBER 8, 2016

Maybe millennials really are a self-centered bunch? Mercator Advisory Group surveyed 3,009 U.S. Of those surveyed, 63 percent bought these types of cards this year, compared to 61 percent in 2015 and 56 percent in 2014. The study found that these types of consumers are steadily growing.

Millennials 100

Millennials Cards Retail Survey 100

PYMNTS

JULY 28, 2016

Hold on to your designer, hipster-esque trilby hat, because things are about to get a little confusing (but also this could be a major opportunity for brands to compete and “win” in a new retail space). Aspirational consumers are looking for brands to stand for something bigger than product benefits.

Branding 100

Branding Survey Study Retail 100

PYMNTS

NOVEMBER 1, 2016

This is also the case for the drinking habits of millennials vs. baby boomers. According to PYMNTS research, millennials of drinking age drank 42 percent of the wine that was drunk in 2015, with the average millennial downing just over three glasses in a sitting. Either way, millennials want their beverages to speak to them.

Millennials 100

Millennials Trends Survey Course 100

PYMNTS

DECEMBER 26, 2018

The firm chose a Kenyan brand, Huddah Cosmetics , as the first social commerce merchant on its Mula service to roll out the platform. According to Cellulant, Huddah Cosmetics was an interesting brand to launch for the platform. In addition, the company said that her brand is well-known and capable of generating buzz.

social media 180

social media Payments Millennials Regional 180

PYMNTS

APRIL 19, 2017

But in a world where consumers can virtually buy any product from any retailer with a few clicks, apparel brands have found themselves to be far less influential than they once were. Brands can’t afford to bet wrong on what products will appeal to customers. “You Brands immediately wanted to do two things,” Fields said.

Branding 108

Branding Retail Data Survey 108

PYMNTS

DECEMBER 30, 2020

This year will not only go down in history as “the year of the pandemic,” but for consumer packaged goods brands, it will also be known as “the year of direct to consumer.”. consumers surveyed (37 percent) are interested in direct-to-consumer sales. 1 reason cited involves loyalty to well-known brands. For example, 43.9

Branding 257

Branding Millennials Retail social media 257

PYMNTS

FEBRUARY 20, 2018

70 percent | Percentage of surveyed millennials who report they send text messages at least once per day, according to the results of a recent Gallup poll. Texting, on the other hand, tends to dominate millennial communication efforts, making it a potential go-to for brands looking to reach consumers.

Branding 100

Branding Data Millennials Google 100

PYMNTS

NOVEMBER 19, 2020

The expansion will now cover retail brands including H&M , O.N.S. In addition, 30 percent of shoppers, including 39 percent of Generation Z and millennials surveyed, would find a BNPL installment pay option a boost this year, according to the report.

US 186

US Millennials Branding Retail 186

PYMNTS

AUGUST 28, 2019

Forget millennials – well, at least for a moment. To reach consumers on the hunt for offerings that are “clean and natural,” the retail chain rolled out its Everspring household brand. The items are sold in small quantities to catch the interest of Generation Z and millennial consumers who aren’t interested in buying in bulk.

Retail 148

Retail Trends Millennials Survey 148

PYMNTS

MARCH 2, 2016

Baby Boomers practically grew up on the stuff — and the games on the side of the boxes — but, true to form, their millennial counterparts have different plans. At least, that’s the case for the 40 percent of millennials who said eating a bowl of cereal is just too much work that early in the morning. So said Mintel’s U.S.

Millennials 100

Millennials New York Taxes Google 100

PYMNTS

JUNE 5, 2019

“We’re talking about tens of thousands of merchants who are really excited about the opportunity that Alipay provides them to tap into those wealthy and middle-class consumers, who are traveling to see the world and want to buy great brands from Europe,” said Roland Palmer, head of Europe for Alipay, according to CNBC.

Survey 189

Survey Mobile Millennials Maine 189

PYMNTS

JULY 13, 2016

Move over millennials , there’s a new kid in town that is about to become nearer and dearer to retailers’ hearts: Gen Z. About three-quarters of Gen Zers also like to shop in stores that provide an “engaging in-store experience,” so think brands like Forever 21 or Urban Outfitters.

Study 100

Study Millennials Retail social media 100

PYMNTS

OCTOBER 15, 2020

Extend also announced on Thursday new partnerships with Peloton, iRobot, Harman/JBL, Advance Auto Parts and other brands to offer their customers extended warranties. PYMNTS’ Retail Product Insurance Study found just such growing interest in extended warranties among some 2,700 online shoppers surveyed.

Online 334

Online Exercises Retail Capital 334

PYMNTS

SEPTEMBER 16, 2019

In the payments ecosystem, we need look no further than the bridge millennial for how the connected purchasing experience will evolve over the next decade. Bridge millennials own slightly more devices than the average consumer in our study: six devices compared to the roughly five that most consumers own. This group of 60 million U.S.

Millennials 222

Millennials Study Course Trends 222

PYMNTS

MARCH 13, 2020

Recent data shows that while millennial and Generation Z consumer groups certainly consider themselves to be digital shoppers — nearly 86 percent of millennials consider that to be the case, according to one recent report — large percentages of them still head to physical stores on a regular basis to shop. About the Playbook.

Strategy 179

Strategy Millennials Retail Mobile 179

PYMNTS

DECEMBER 9, 2020

Surveying a census-balanced panel of over 2,800 U.S. In comparison, nearly a third of millennials and bridge millennials (those born between 1979 and 1988) express the same level of interest in getting vaccinated.”. percent of consumers are definitely interested in getting vaccinated.

Branding 148

Branding Data Study Millennials 148

The Paypers

OCTOBER 18, 2023

A new survey by Vodeno and Aion Bank has revealed that Gen Z and millennial consumers prefer brands over banks for their banking needs.

Millennials 45

Millennials Survey Branding 45

PYMNTS

AUGUST 11, 2017

Specifically, 59 percent of consumers surveyed said their spending on high-end items has increased over the past five years. This is evident with China’s JD.com snapping up luxury brand marketplace Farfetch for a cool $397 million this summer. According to research from Deloitte , there has been an uptick in luxury good purchases.

Millennials 122

Millennials Survey Retail social media 122

PYMNTS

JULY 18, 2016

This newfound cost consciousness is reshaping the retail industry in everything from spurring the rise of fast fashion at the expense of mall “anchor stores,” to the increasing popularity of off-brands or store brands in the supermarket, to the shift in the apparel business, to off-price retail outlets over full-priced department stores.

Branding 100

Branding Retail Study Portland 100

PYMNTS

APRIL 23, 2019

This might be a ploy to retain T-Mobile customers, but it’s also intended to appeal to consumers without any real affinity for a more traditional financial services provider, including the highly coveted millennial, as well as the unbanked and underbanked. survey by PYMNTS found an openness among U.S. In fact, 72.4 Overall, 57.5

Millennials 145

Millennials Mobile Study Branding 145

PYMNTS

MAY 7, 2018

When Hooch was testing its initial pricing, the company conducted a survey. As a result, Hooch rolled out a more exclusive service, dubbed Hooch Black, which offers members premium discounted experiences on dining and luxury hotels — and access to exclusive events — for a little under the price point customers had indicated on the survey.

Millennials 102

Millennials New York City New York Survey 102

PYMNTS

DECEMBER 7, 2020

The collaboration between Google Pay and the Pine Labs company Qwikcilver gives users an expanded choice of digital gift card options, offering some 150 brands in 1,500 physical and online locations. . More than 35 percent of millennials said they planned to buy a gift card; over 34 percent of Gen-Xers said the same. .

Google 148

Google Cards Millennials Survey 148

PYMNTS

SEPTEMBER 9, 2020

“Twenty percent of all consumers rely on visual and social cues to determine which brands to trust when shopping online, looking for sites that are not only visually appealing and easy to use but also ones that offer familiar payment options such as digital wallets,” the report says. eCommerce First Impressions Matter. .

Millennials 144

Millennials Branding Groups Online 144

PYMNTS

NOVEMBER 17, 2020

And while McMillon didn’t cite hard figures, PYMNTS has released some in recent weeks based on independent consumer surveys. Moreover, demographics seem to make something of a difference in subscription enthusiasm, particularly among the highly coveted “bridge millennial” demographic. There are currently 47 million such U.S.

Millennials 190

Millennials Comparison Retail Groups 190

PYMNTS

AUGUST 31, 2017

Some 84 percent of shoppers in this category desire an in-store experience, and Colloquy found boomers to be the sole generation that doesn’t place a high premium on purchasing the brands from their youthful days. Millennials. Almost 41 percent of millennials shop online at least once a week, and 62.2 million people in the U.S.,

Retail 147

Retail Millennials Study Trends 147

PYMNTS

OCTOBER 22, 2020

The release goes on to say that the VoiceHub platform can create models either custom-branded or based on the most popular voice assistant platforms, which can make it flexible for everything from ultra-low-power, limited-resource wearables to more high-power functions.

Training 174

Training Millennials Resources Study 174

PYMNTS

OCTOBER 20, 2020

The new report How We Will Pay 2020: Home As The Consumer’s Commerce Command Center report, a PYMNTS and Visa collaboration, surveyed nearly 10,000 U.S. percent of Generation Z consumers have bought new food and beverage brands during the pandemic … while 47.7 percent bought new retail product brands.”.

Maine 221

Maine Retail Branding Study 221