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The Need for Speed: A Product Approach for Mobile Apps

Perficient

The brands that can operate with speed and agility win in this environment. As consumers rely on their mobile devices now more than ever, mobile device and mobile app usage is surging. . A responsive and resilient mobile product strategy is a must in these conditions. The winners in this environment move fast.

Mobile 502
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Embedded Finance: Bolstering Brand Experiences

Perficient

When a non-financial firm offers embedded banking, they offer a branded checking account to hold funds and make payments for the betterment of the company and its clients or workers. In this blog, we will look at how a non-banking company can offer bank-like perks to its clients and workers. Consider the evolution of eBay.

Branding 472
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How Retailers Can Ride The Rise Of Mobile Wallets

PYMNTS

Mobile payments have long been billed as the next big thing. Starting with the release of Apple Pay in 2014, there was a veritable rush of proprietary mobile wallets sent to market, a host of “. In the pre-pandemic world, mobile wallets struggled to get all the way up to a 1 percent penetration rate among consumers.

Mobile 289
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Why Amazon Created A Separate Brand For Designer Fashion

PYMNTS

Whether that comes in the form of video, live chats or being on a first-name basis with a personal retail adviser, it’s all about personalization and the relationship. . You really have a myriad of options, whether you're engaging with somebody on Instagram, [shopping with] a new brand or a B2C brand.

Branding 328
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Retailers miss opportunities without a mobile app

Payments Dive

With the inherent convenience of ordering favorite specialty items online, come new demands from consumers, namely: the expectation of finding their favorite brands in the app store. The more consumers turn to their smartphones for buying convenience, the more competition arises for brands looking to cash in on the gold rush.

Retail 268
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Retail 2021: The Five Things Retailers Should Be Talking About At NRF This Week

PYMNTS

Every year for the last 110 years , members of the retail trade group, known as the National Retail Federation (NRF), have assembled to discuss the slate of issues pertinent to its members. COVID-19, of course, didn’t cause physical retail’s steep decline — it just accelerated it. Retail is now about logistics and the last mile.

Retail 309
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Shogun Brings Big Retail Tech To Digital-First Retailers

PYMNTS

Some retailers are just excellent about telling stories about themselves and about the products that they're selling,” Taylor told PYMNTS. If brands want to get online, and you want to have something that looks bespoke, that’s typically going to mean paying a developer or paying an agency quite a bit of money.

Retail 226