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NEW DATA: The Six Reasons Why More Consumers Are Buying Directly From Brands

PYMNTS

The use of online direct-to-consumer (D2C) channels to purchase consumer-packaged goods (CPG) has grown by 50.1 percent since the pandemic began, surpassing the growth of online marketplace use in key product categories like food and clothing. The study is based on a survey of almost 2,200 U.S. PYMNTS research shows that 51.7

Branding 245
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Amazon Pay: How Brands Can Create Trusted Conversations With Consumers Online

PYMNTS

There are many ways to mark the massive shift to digital that’s happened in the past six months, from baby boomers who’ve moved online after favoring real-world shopping to merchants who’ve made a hard shift toward digital and omnichannel. She said a “trust halo” that surrounds the payment product often acts as a boost for other brands.

Branding 220
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PayPal Invests In Extend As Merchants Seek New Ways To Boost Online Conversion

PYMNTS

Even online merchants who offer customers extended warranties at the time of sale traditionally see about a 4 percent or 5 percent conversion rate. Extend also announced on Thursday new partnerships with Peloton, iRobot, Harman/JBL, Advance Auto Parts and other brands to offer their customers extended warranties.

Online 334
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How the Pandemic Has Changed Holiday Season Shopping

Perficient

A Survey of Over 150 Enterprise Executives. For that reason, we conducted a survey of 154 executives from enterprise organizations. What follows is six of the major themes we saw in analyzing the survey response data. The world threw a major curveball at us back in March 2020 when COVID-19 erupted on the global stage.

Video 508
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St. Louis Colleagues Rank Perficient a Top Workplace in 2020

Perficient

Louis Post-Dispatch survey.” Louis and serving thousands of colleagues around the globe, is the leading global digital consultancy transforming how the world’s leading enterprises and biggest brands connect with customers and grow their businesses. Louis’ best midsize companies to work for. “I Perficient, based in St.

St. Louis 530
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New Data: How Online Merchants Build Consumer Trust In The Digital 3.0 Economy

PYMNTS

It has now been six months since the coronavirus outbreak was declared a pandemic on March 11, and consumers are more likely than ever to shop and pay online, not only for retail goods, but for groceries and food orders from restaurants. adults now purchasing food, groceries and retail items online. We surveyed 2,437 U.S.

Online 248
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Customer Experience Surpasses Brand, Price

PYMNTS

This is the year that customer experience surpasses brand and price as the most important factor in retail. Half of the categories covered showed no change, but online retail outperformed specialty retail, health and beauty, supermarkets and discount stores. Online retail increased by 1.3 Supermarkets ruled this survey.