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Video Content Creates Digital-First Brand Loyalty

PYMNTS

That influx of users new to digital paths and processes has created pressure in the market for brands to leverage video content. After all, Atzmon said that video content done correctly is demonstrably more effective than just slipping some text in front of the customer. Personalization Is Key . But that’s just a starting point.

Video 209
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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.

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Why Enterprise SEO Is Different – Here’s Why #246

Perficient

Large brands usually have a great offline presence. But does this get carried over online? Would these large brands need to do SEO? Here’s Why digital marketing video series, Eric Enge and John Dietrich explain how SEO is different for larger brands and what the keys to success are. ? ? ?. award-winning?Here’s

Video 517
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How Video Games Are Helping Retailers Grow And Innovate

PYMNTS

Video games are helping to drive retail innovation and growth, and that includes the hot area of subscription commerce. Video games have changed a lot since the early days of home gaming in the late 1970s and early ’80s. This is only part of the innovation trend stemming from video games.

Video 248
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‘Micro Video’ Attracts Banking Customers In A Crowded Online World

PYMNTS

Given that consumers are flooded with stimulus trying to catch their attention, and that’s not likely to do anything but increase as consumers move more of their lives online. . Data-driven video experiences, what SundaySky specializes in, have an advantage in the arena. Modularizing Video . Where Custom-Cut Video Content Works.

Video 165
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Amazon Pay: How Brands Can Create Trusted Conversations With Consumers Online

PYMNTS

There are many ways to mark the massive shift to digital that’s happened in the past six months, from baby boomers who’ve moved online after favoring real-world shopping to merchants who’ve made a hard shift toward digital and omnichannel. She said a “trust halo” that surrounds the payment product often acts as a boost for other brands.

Branding 220
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Social Commerce And Livestreaming Attract Big Brands In Southeast Asia

PYMNTS

That’s the current state of play in Southeast Asia where social commerce is growing rapidly as brands try to find new ways to sell during the pandemic. The study also validates the rise of live-selling, or broadcasting of live videos featuring products. Line charges brands for sending messages and livestreaming.

Branding 221