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Embedded Finance: Bolstering Brand Experiences

Perficient

When a non-financial firm offers embedded banking, they offer a branded checking account to hold funds and make payments for the betterment of the company and its clients or workers. Prior to the embedded finance function, drivers would get paid weeks after in one lump-sum payment that combined multiple rides into one payment.

Branding 472
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Helping Brands: D2C Brands Tap New Business Models To Shorten 'Time To Commerce'

PYMNTS

But reaching a broader range of consumers, accommodating their payment preferences, and satisfying regulatory and tax issues in unfamiliar territory introduces a host of new operational challenges for these companies. COVID has put pressure on brands to find solutions for their direct-to-consumer [D2C] strategy,” he said.

Branding 322
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Why Amazon Created A Separate Brand For Designer Fashion

PYMNTS

“You're no longer bound to the few brands you engage with,” she said. You really have a myriad of options, whether you're engaging with somebody on Instagram, [shopping with] a new brand or a B2C brand. For luxury now, all of a sudden there [is] competition.” . The Market’s Latest Entrant: Amazon Luxury Stores .

Branding 328
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PayPal dinged over branded service’s slow growth

Payments Dive

Consumer uptake of the payments pioneer’s flagship payments tool was lackluster last year. The company promised skeptical analysts more growth this year.

Branding 312
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How PayPal is bolstering its branded business

Payments Dive

The payments pioneer is counting on merchant tech upgrades, its buy now, pay later offering and Venmo to re-energize its flagship business, a top executive said this week.

Branding 311
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Self-service retail and the changing landscape on payments

Payments Dive

Self-service technology allows retailers to meet customer expectations established by the pioneering tech efforts of brand's, like Starbucks. These installations take diverse forms, a CES panel demonstrated.

Retail 485
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How Brands Can Turn B2B Buying Into A Positive Experience

PYMNTS

For brands and their manufacturers, Amazon can be a powerful influence. Brands and their manufacturers today continue to rely on legacy technologies and manual processes to sell products online, said King. The payments experience is part of that. Today, paper checks continue to be the dominant form of B2B payment.

Branding 269