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Helping Brands: D2C Brands Tap New Business Models To Shorten 'Time To Commerce'

PYMNTS

COVID has put pressure on brands to find solutions for their direct-to-consumer [D2C] strategy,” he said. As more brands embrace eCommerce, he added, joining online platforms solves only some of the challenges of international, cross-border efforts — namely, setting up digital storefronts and reaching consumers.

Branding 322
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New Microsoft Security and Compliance Certifications (Feb 2021)

Perficient

This morning I was sipping on my cup of coffee and browsing through Microsoft’s Learn page when I stumbled upon a few new certifications and exams around Microsoft Security and Compliance ! Certification – Microsoft Certified: Security Operations Analyst Associate. Exam: Microsoft Security Operations Analyst SC-200 (beta).

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Your Bank Marketing Roadmap: Transitioning from SMS to RCS

South State Correspondent

This transformation promises to bring a plethora of benefits and global brands are now gearing up. Secure Authentication: RCS offers stronger security features compared to SMS, making it a viable option for two-factor authentication and other bank security measures.

Marketing 195
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Big Brands Are Cutting Ties With Amazon

PYMNTS

IKEA has announced it is cutting ties with Amazon, a move that other brands like Nike, Birkenstock and PopSockets have also done recently. To say the brand has won by walking away, they haven’t won at all,” Thomson said. Amazon has a massive security blanket called the third-party marketplace.

Branding 186
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Weekly Wrap: Brex ramps up brand strategy, while Chase focuses on data security

Bank Innovation

Welcome to the latest episode of our weekly wrap video series, for the week ending Friday, December 13, 2019.

Strategy 243
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Cosmetics Brand Natura Exposes Customer Data

PYMNTS

to secure the two servers, The Hacker News reported. “Exposed details about the backend, as well as keys to servers, could be leveraged to conduct further attacks and allow deeper penetration into existing systems,” Sen told the outlet. SafetyDetective said it reported its findings to Natura in April but did not receive a response.

Data 234
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Amazon Pay: How Brands Can Create Trusted Conversations With Consumers Online

PYMNTS

Or, merchants should explain their sites’ security measures — why companies are asking consumers to provide certain information and how firms will (and will not) use it. She said a “trust halo” that surrounds the payment product often acts as a boost for other brands. It’s predictable.

Branding 220