Remove Branding Remove Security Remove User Experience
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Your Bank Marketing Roadmap: Transitioning from SMS to RCS

South State Correspondent

This transformation promises to bring a plethora of benefits and global brands are now gearing up. Transactional Notifications: With RCS, banks can send detailed transaction notifications that include images, clickable links, and actionable buttons, enhancing the user experience.

Marketing 195
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Iterative Design for Quick Turn-Around Projects

Perficient

Brands have an opportunity to grow that trust by creating website experiences with up-to-date visuals, content, features, and functionalities consumers need to quickly navigate and find the information they are seeking. With upfront planning and commitment secured, it’s time to put the design plan in action.

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Ant Financial Debuts Technology Brand For FIs

PYMNTS

Ant Financial , the financial services unit of Alibaba , is rolling out a new brand to provide financial institutions (FIs) with support for digital transformation. The unit will launch with five key technologies for FI customers, including transaction, security, financial intelligence, next-generation interaction and blockchain tools.

Branding 174
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5 Consumerism Tips for Healthcare

Perficient

And in healthcare – an industry that tends to segment consumers into patient or member experience silos – consumers increasingly expect a seamless, holistic, digital health journey. Today, entire industries such as healthcare, banking, insurance, and business-to-business (B2B) sales are being rewired around customers and end users.

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Mastercard Talks Securing Innovation, And Innovating Security

PYMNTS

In financial services today, security and innovation can work with each other, and against each other. But customers’ constant demand for cutting-edge products and services is adding to the load of already heavy security burdens. At the same time, providers must ensure a positive, consistent customer experience.

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Striking a Balance: Fraud Prevention Versus User Experience in Digital Applications

Jack Henry

This means that when they open a new account at your bank or credit union, they aren’t thinking about the complex security measures that go into protecting their funds. Instead, they’re thinking of the quick and easy process they’ve experienced with their favorite brands.

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Addressing the Need for Personalization in the Financial Services Industry

Perficient

Your brand is the beacon of authenticity for a personal experience. What does your brand portray to the market? In the financial services industry, security, stability, and protection are foundational brand values from which to deliver customer experiences. Learn – Preferences and Interactions.

Industry 294