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Your Bank Marketing Roadmap: Transitioning from SMS to RCS

South State Correspondent

This transformation promises to bring a plethora of benefits and global brands are now gearing up. Transactional Notifications: With RCS, banks can send detailed transaction notifications that include images, clickable links, and actionable buttons, enhancing the user experience.

Marketing 195
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Why Instagram’s New Shopping Icon Is Changing Ecommerce Forever

Perficient

Here’s why: Traditionally users weren’t able to purchase items through social media platforms. Social influencers could promote brands through their channels and direct users to “swipe up” or click a link in their bio to purchase. 70% of people will trust a recommendation from someone they don’t know.

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Visual Storytelling: Use Graphs & Charts to Your Advantage

Perficient

Unlike with graphics and gifs, it is less important to stay within brand guidelines when designing a graph or chart. Data integrity is crucial in branding your company as a reliable and trustworthy source, so include the most appropriate data, but don’t exclude data just to make the graph look better or support your claim.

Data 322
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Rite Aid Rebrands, Reconfigures Retail Experience

PYMNTS

The new branding centers on pharmacists and a more holistic approach to health and wellness. The new branding and ad campaign position Rite Aid pharmacists as whole health advocates within their communities. The company is also upgrading its digital experience.

Retail 173
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Telehealth Service Puts A Retail Spin On Its Business Model

PYMNTS

We support billing, scheduling, credit card processing, unlimited training and customer support.”. As a direct-to-consumer (DTC) brand, Fruit Street constantly conducts A/B testing across its website and advertising campaigns to improve the user experience.

Retail 242
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14 Reasons Why You Should Grow Your Pega Career at Perficient

Perficient

More on How We’re Working with Pega Technology: Cloud-based business solution streamlines user experience and reduces costs. I have access to training and continuing education. Enjoy Autonomy and Flexibility. Dana Blades , Senior Technical Consultant. Gain Certifications and Grow Your Pega Career at Perficient. “I

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Bye Bye Bougie: Curtsy Offers Closet Strategies For Gen Z

PYMNTS

One area where Curtsy has tried to update the reselling process is by reducing the friction that users experience on other re-selling platforms, such as listing, selecting options, photographing your stuff, and then pricing it, followed by fulfillment on the backend after a sale goes through. Building The Brand.

Strategy 192