Perficient

JANUARY 12, 2021

With the expanded success of ecommerce in the last twelve months, brands have more opportunities than ever to engage in digital channels with their consumers and stand out from the competition. It seems that businesses and customers truly are at a new inflection point with this technology and opportunities are available for brands.

Customer Experience 538

Customer Experience Branding Video Online 538

PYMNTS

OCTOBER 24, 2016

With this in mind, PYMNTS recently spoke with Leo Castro, vice president of product marketing and brand for BigCommerce , an eCommerce platform, about the opportunities and challenges of trying to eliminate virtual checkout cart abandonment and converting tech-savvy shoppers into buyers. “So, Importance of nailing UX.

UX 100

UX Mobile Apple Trends 100

PYMNTS

OCTOBER 23, 2017

Consumers are likelier to place their trust in brands they recognize, but Linden said they should not do so blindly. Big brands like Target , Home Depot and Equifax have experienced massive cyberattacks, while less prominent ones may be more watertight. Trust is not always based on facts.

UX 116

UX Security User Experience Millennials 116

PYMNTS

OCTOBER 21, 2016

For the October Tracker, PYMNTS caught up with Leo Castro, vice president of product marketing and brand for BigCommerce, to discuss the opportunities and challenges of trying to eliminate virtual checkout cart abandonment and converting tech-savvy mobile shoppers into buyers.

UX 100

UX Mobile Retail Online 100

Perficient

JANUARY 21, 2021

Brands have an opportunity to grow that trust by creating website experiences with up-to-date visuals, content, features, and functionalities consumers need to quickly navigate and find the information they are seeking. With the onset of the COVID-19 pandemic, businesses and consumers are reminded that anything can happen.

User Experience 508

User Experience Strategy Meeting Branding 508

PYMNTS

SEPTEMBER 23, 2020

In the journey to improve the payments experience, sometimes the best user experience (UX) is an unnoticeable one. For Zoop, that means white labeling a solution, which enables businesses to provide a consistent brand experience even while using a third-party platform.

Fintech 315

Fintech UX Cards Payments 315

BankNXT

JULY 27, 2017

Jim Bruene isn't convinced about the new Zelle branding, and bullet points what he thinks is wrong with the user experience. Payments UX – Zelle confuses on BankNXT.

UX 49

UX User Experience Payments Branding 49

Perficient

FEBRUARY 25, 2021

Our story so far has explored the gap between what customers expect and what brands deliver. When CX responsibility is divvied up across functional areas, brand consistency is likely to suffer. Customers expect dependable, connected experiences from brands. And now that improvements have been identified, it’s go-time — right?

Meeting 309

Meeting Customer Experience Branding Leadership 309

PYMNTS

OCTOBER 30, 2018

Maybe it’s the reputation of a brand that lowers the mental resistance to inputting payment and personal details on a mobile device to complete a transaction. Good UX vs. Security. That said, Oosthuizen noted, those younger developments often tend to focus on “good UX and the consumer experience — in terms of what works.

Mobile 184

Mobile UX Security Fintech 184

PYMNTS

NOVEMBER 25, 2019

Google’s expertise is in UX design,” he noted. “By Instead of trying to be the bank, Google is leveraging the brand name, banking infrastructure and trusted reputation of two banks, one of which is among the world’s largest global FIs, to acquire new users for that product and for Google Pay. Google’s Aim.

Google 272

Google Fintech Payments Apple 272

The Financial Brand

DECEMBER 20, 2020

The post 10 Digital Banking UX Trends that Will Drive Post-Pandemic Strategy appeared first on The Financial Brand. Digital experience gaps are causing banks and credit unions to lose ground. They can regain it by a singular focus on customer centricity.

UX 42

UX Strategy Digital Banking Trends 42

PYMNTS

MARCH 9, 2020

Now the buyer clicks on Dress Store A, where the home page shows the typical UX with the logo, total inventory tabs and generic images. In a standard model, that consumer would search on “job interview dresses” (maybe starting on Amazon instead of Google). The search page would be populated with retailers. Now let’s go headless.

Retail 208

Retail User Experience Study UX 208

The Financial Brand

FEBRUARY 8, 2021

The post Who Wins the UX Arms Race: Traditional Banks or Neobanks? appeared first on The Financial Brand. A study of how PNC stacks up against SoFi and Revolut for mobile account opening and other digital banking functions uncovers some surprises.

UX 39

UX Study Digital Banking Branding 39

The Financial Brand

DECEMBER 14, 2020

The post The Best and Worst Practices in Digital Banking UX appeared first on The Financial Brand. Three examples of each give retail banking executives and digital designers specific ideas to ensure intuitive and frictionless experiences.

UX 38

UX Digital Banking Examples Branding 38

The Financial Brand

SEPTEMBER 14, 2020

The post 5 Digital-First Strategies That Can Turn Banks Into UX Disruptors appeared first on The Financial Brand. Banks and credit unions can compete with challengers if they adopt a user-focused design approach to developing successful digital products.

UX 41

UX Strategy Branding Customer Experience 41

The Financial Brand

JANUARY 17, 2021

The post Habits That Stifle UX Innovation in Banking (and How to Change Them) appeared first on The Financial Brand. Hiring creative user experience pros won't help if they don't have the right support and culture. Three actions can help turn things around.

UX 38

UX Innovation How To User Experience 38

Perficient

APRIL 4, 2022

3) Tell Me – Authentic, Relevant Brand Messages and Experiences. I’ve long advocated that personalization includes three essential elements: . 1) Know Me – Data & Analytics Relevant to the Customer. 2) Learn About Me – Preferences and Interactions.

Mobile 294

Mobile Survey User Experience Analytics 294

PYMNTS

JULY 14, 2016

Emil Bergh, Fab’s senior UX designer, said that the technology grew out of a hackathon the company held in February that tasked developers to find ways to “reinvigorate” the company and its image, according to Internet Retailer. It remains to be seen if Fab’s augmented reality application will indeed reinvigorate its brand.

UX 100

UX Retail Branding Apple 100

The Financial Brand

NOVEMBER 4, 2020

The post Good Digital UX Is Now Table Stakes for Small Business Banking Success appeared first on The Financial Brand. Personalized and frictionless engagement, beginning with digital account opening, is key to meeting tough challenges faced by the SMB market.

UX 36

UX Meeting Branding Marketing 36

Gonzobanker

AUGUST 11, 2020

On the other hand, nCino, Black Knight and Ellie Mae are among the strongest go-to lending automation brands for banks and credit unions with automation both for employees and, increasingly, their end consumers. They exhibit a strong focus on data analytics. market on its platform with all the data that goes along with it.

Lending 158

Lending Fintech Analytics UX 158

PYMNTS

JANUARY 3, 2017

Rewards can help lure customers to a brand and keep them there. I think merchants and issuers alike see the value of rewards in creating a storyline for customers, enhancing the relationship with the brand and driving stronger loyalty,” he added. Retail is a dog-eat-dog world, operating at times on the thinnest of margins.

Retail 137

Retail UX Cards Branding 137

PYMNTS

MAY 5, 2017

The company has now broadened its solution’s technology suite to work in its Verifone e355 mPOS and its UX series of unattended retail devices in the U.K. “By

UX 100

UX Retail Online Branding 100

The Financial Brand

NOVEMBER 28, 2018

The post 3 Ways UX Design Can Improve Consumer Satisfaction and Increase Revenue appeared first on The Financial Brand. Bad mobile banking experiences turn off consumers when they seek ease. Improve the user experience — or watch them leave.

UX 32

UX User Experience Branding Mobile 32

Perficient

NOVEMBER 20, 2020

Stock footage and photography exists, but they don’t always quite fit the bill when you are wanting to create powerful, on-brand digital experiences. Photo and video shoots require a big investment in time and budget and the end result may be just a single asset or a few shots for you to use.

Video 322

Video Tools Digital Strategies Marketing 322

Perficient

APRIL 20, 2023

In fact, Gartner shares that brands risk losing 38 percent of customers from poor personalization efforts. That’s a whole lot of consumers, all of whom come with unique expectations, needs, and data. And those consumers desire digital experiences that are personalized and meaningful.

Marketing 294

Marketing Marketing Strategies social media Strategy 294

The Financial Brand

AUGUST 7, 2019

The post Seven UX Design Hacks to Make Your Banking Insanely Great appeared first on The Financial Brand. Digital design is not just about what a product looks like. It's about how consumers feel about it. Seven techniques can help achieve that.

UX 32

UX Branding Customer Experience 32

The Financial Brand

JUNE 30, 2019

The post Great Mobile Banking UX Demands More Than Flood of Features appeared first on The Financial Brand. Research suggests banks and credit unions need to rethink their mobile functionality with fresh eyes focused squarely on customer experience.

UX 31

UX Mobile Customer Experience Branding 31

PYMNTS

MAY 28, 2018

Every trial run helps brands better optimize, and create a better experience for users. Key learnings around audience segments, engagement rates, consumer preferences, and UX will inform the projects we are creating, and how we improve the ones that are already in the market to fuel future innovation.”.

UX 100

UX United States Groups Tools 100

South State Correspondent

JANUARY 23, 2023

What are common UX issues for bank web pages? Customers can better get data on subscriptions, brands, cash flow, and changes. How should I pitch treasury management services? How would a lawyer like to be notified that we have placed a hold on their checking account? How would a motivational coach help a customer to save more?

Tools 370

Tools Examples Data Analysis 370

The Financial Brand

JANUARY 14, 2019

The post Digital-First Banking Strategies Will Fail If You Don’t Prioritize UX appeared first on The Financial Brand. With new technologies, you must minimize consumer confusion by designing systems around those who are the least tech-savvy.

UX 31

UX Strategy Branding System 31

Perficient

MAY 6, 2022

As an example, a customer who clicks on “apply now” will be directed to a bank-branded site that might be powered by a platform such as Fiserv, which helps to provide a more seamless customer experience. If they are interested, they will click on “learn more” to view additional details about the product and its benefits.

Customer Experience 309

Customer Experience Examples Case Study Resources 309

PYMNTS

FEBRUARY 13, 2018

Brands like Zara and H&M have completely changed the timing of the fashion cycle by putting out more clothes, more often and then pricing them down so consumers have a reason to always be buying — which was a model Adore Me could get behind. Capuono noted nearly half of Adore Me’s team is devoted to the user experience (UX) and IT.

UX 101

UX Branding Innovation User Experience 101

PYMNTS

JUNE 19, 2020

Ranchere doesn’t think investors will decide the sector is valueless, as challenger banks have shown the ability to bring in younger consumers with greatly improved UX and upgraded digital offerings. I think there’s a lot more to look at — and it is where brands need to start looking.”. Digital First’ Takes Center Stage. Ranchere said.

Digital Banking 142

Digital Banking Payments Tools Branding 142

Perficient

DECEMBER 1, 2022

All of this contributes to higher ROI and elevated customer experiences, which work in tandem to boost brand reputation and loyalty. Empowering your financial advisors with the Salesforce CRM solution markets them as savvy and in the know and enables them to get information and services to their clients when and where they need it.

Taxes 294

Taxes Customer Experience Marketing Compliance 294

Perficient

OCTOBER 19, 2020

This is when brands and businesses are looking for ways to differentiate and create value for their customer over the competition. As a mature technology and web apps’ natural progression, there will be continuous evolution with PWAs.

User Experience 309

User Experience Technology Software Mobile 309

Perficient

SEPTEMBER 29, 2020

And how’s consumer buying behavior changing and how does that impact the need for brand trust? Eric: So, there’s this demand for this quick response time, but how do you get brands to do that? I think that UX design practices, marketing analytics, both the qualitative and the quantitative, is all about sensing.

Marketing 294

Marketing Branding Data Industry 294

PYMNTS

MARCH 21, 2018

Granted, the UX has gotten a bit nicer, and some streamlining efforts have been baked in, but at its base, Hashemi noted that it’s the same bad experience: The customer has to enter their shipping data, billing data and card information “over and over again, and multiple properties.”. Shopify Pay.

Google 152

Google Data Retail UX 152