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2020 Holiday Season: How Marketers Can Prepare and Adapt – Webinar Transcript

Perficient

In August, we surveyed 154 marketing executives to find out what they think is likely to happen this holiday season and how they’re preparing for it. What will be different this holiday season and how to adjust your strategy accordingly. I’m the Principal for the Digital Marketing Solutions Business Unit here at Perficient.

Marketing 294
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TaskRabbit Acquisition Is Latest Move In Ikea’s Digital Strategy

PYMNTS

The Ikea deal will add capital to the company, sources told CNBC, though it was not clear how much Ikea paid for the acquisition. Ikea has been looking for ways to boost its digital customer service capabilities, as Amazon and other digital-first rivals are stepping up their game in terms of home goods and installation.

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Trade Finance Moves To Stabilize A Volatile Market

PYMNTS

The drivers of this modest change are that we now include the sentiment and uncertainty effects and that financial markets have responded notably to recent trade news.”. “We have increased our estimate of the growth impact of trade war,” Goldman Sachs Chief Economist Jan Hatzius wrote in a note last week.

Marketing 108
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Revenue-Based Financing Challenges The Bank Loan Status Quo

PYMNTS

by regulatory initiatives (designed to spur competition in small business banking, open up the market to new challenger banks and support marketplace lending platforms), the bank loan is often the first place small business owners look when in search of capital. venture capital investments in U.K. Fueled further in the U.K.

Capital 132
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Volante Lands Deal To Modernize Banorte’s Cross-Border Payments Systems

PYMNTS

Banorte will connect “all related systems, including channels” to Volante’s VolPay , which will help the bank orchestrate and process cross-border transactions while also “accelerating the bank’s digital strategy,” Volante said in a press release.

System 140
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SMB Alt-Lending Gears Up For Another Industry Shakeup

PYMNTS

The level of market volatility hitting the U.S. After industry consolidation and a leveling-out of venture capital interest, alternative SMB lending remains a strong market, though just like traditional banks, it has also faced new lessons as a result of the current market.

Lending 171
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Why agile banks are relying on hybrid cloud

Insights on Business

To address this, banks are moving at lightning speed to find new ways to become more flexible, adapt to new markets and tap into pools of innovation across the fintech ecosystems to expand their reach and streamline their digital strategies. Hybrid cloud is helping accelerate go-to-market for these new initiatives.

Fintech 146