PYMNTS

OCTOBER 10, 2019

Tapping into the world of eSports, and its broad, dynamic consumer audience, is critical to our marketing strategy moving forward,” said Adam Petrick, global director of brand and marketing at PUMA. Other companies, like Nike and Adidas , have similar deals. Champion and K-Swissesport sell eSport apparel and shoes as well.

Trends 101

Trends Capital Marketing Strategies Branding 101

PYMNTS

MARCH 25, 2019

Yunji capitalizes on apps like WeChat to reach and sell to people. It counts CDH Investments and Huaxing Growth Capital as investors. The company apologized and vowed to overhaul its marketing strategy. Yunji makes most of its money from selling to users. Its rival Pinduoduo , which raised $1.63

Marketing Strategies 116

Marketing Strategies Strategy Capital Report 116

PYMNTS

JANUARY 19, 2021

Chuck Huang, founder and CEO of Citcon , explores how the pandemic has prompted retailers to capitalize on the surge in demand for contactless, digital payments. "As This helps decrease the cost to market to customers, improving profitability and giving brick-and-mortar shops an asset online.

Retail 211

Retail Payments Online Marketing Strategies 211

PYMNTS

OCTOBER 18, 2020

Buxton previously worked for cloud application monitoring platform Datadog as VP of finance, where he led the company to a $9 billion valuation and a current market capitalization of upwards of $25 billion, with the number of employees growing from 100 to 2,000 during his tenure, the release says.

Marketing Strategies 161

Marketing Strategies Software Strategy Capital 161

PYMNTS

FEBRUARY 22, 2019

FinTechs that landed new funding include a firm targeting friction in B2B payments in the construction space, alternative small business lenders and a company helping accountants guide their SMB clients toward capital. Hillhouse Capital led the firm’s “D1” round, while Sequoia China led its “D2” raise.

Lending 139

Lending Capital Fraud Tools 139

PYMNTS

NOVEMBER 9, 2018

The company plans to open its first international office following the investment, which was led by Dawn Capital, said reports in CBR Online. Its tool, Agile Insights, can be used for a range of use cases, the firm explained, including demand-planning for eCommerce companies or marketing strategies for consumer product firms.

Software 158

Software Capital North Carolina San Francisco 158

American Banker

DECEMBER 6, 2023

MoneyLion and Pagaya, which were among the many payment companies that fought headwinds in the past two years, are using product and capital markets strategies to help them recover.

Marketing Strategies 83

Marketing Strategies Fintech Strategy Capital 83

PYMNTS

OCTOBER 20, 2020

Finding ways to preserve working capital has become an ever more difficult challenge." Finding ways to preserve working capital has become an ever more difficult challenge. Levitt shares how his firm has identified “hotspots” across the broad spectrum of industries where buyers and suppliers are challenged and found ways to help.

Tools 159

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PYMNTS

MAY 31, 2019

Investors at Barclays Bank and BOLD Capital Partners led the investment, while TFX Capital Partners, Techstars Ventures and First Derivates also participated. In addition to focusing on the deployment of its platform, Crowdz said it will use the cash for marketing, sales and to grow its team. The company raised $6.5

Capital 143

Capital Analytics Big Data Data 143

PYMNTS

MARCH 14, 2017

The new funding also saw participation from CU Solutions Group, Baird Capital, Detroit Venture Partners and Invest Michigan, the company said, adding that the round follows its self-funded $2 million in seed financing. “We The company did not indicate when these pilot programs would advance into more large-scale launches.

Detroit 122

Detroit Michigan Marketing Strategies Fintech 122

PYMNTS

SEPTEMBER 24, 2018

The company has said that xRapid can help lower transaction costs done between fiat currencies by as much as 70 percent, and can lower capital requirements that banks must embrace in order to stay liquid. That’s a fundamental difference in go-to-market strategy that bears watching. How do we circumvent banks?’”

cryptocurrency 190

cryptocurrency Marketing Strategies Bitcoin blockchain 190

PYMNTS

SEPTEMBER 17, 2020

The two companies are also pursuing different marketing strategies. Matthew Ball, managing partner at venture capital firm Epyllion Industries, told the Times that Microsoft is certainly promoting the Xbox Series X, but is less invested in putting all of its gaming eggs in one basket.

Video 259

Video Apple Google social media 259

PYMNTS

AUGUST 12, 2020

According to Pogreb, the industry now has an opportunity to embrace market disruption in ways that can strengthen customer ties and get capital into the hands of business owners who desperately need it as quickly and painlessly as possible.

Policies 229

Policies Marketing Strategies Industry Payments 229

PYMNTS

MAY 1, 2019

lead specializing in go-to-market strategy. billion after raising $250 million in a venture capital round of funding. This Series C round was led by venture capitalist Mary Meeker, with participation from Andreessen Horowitz, Index Ventures and Plaid’s previous investors Goldman Sachs, NEA and Spark Capital.

Marketing Strategies 100

Marketing Strategies Capital Fintech Policies 100

PYMNTS

MAY 15, 2018

A press release issued Monday (May 14) said Edison sold its stake in Billtrust to private equity firm W Capital Partners. Edison’s capital helped to finance our growth, while the investments from the Edison team, Director Network and the Edison Edge value-add platform helped us scale our growth,” said Lane in another statement.

Marketing Strategies 100

Marketing Strategies Leadership Capital Analytics 100

PYMNTS

SEPTEMBER 13, 2016

– Best practices deployed by leading eBusiness to capitalize on borderless commerce. Alisdair is a technology entrepreneur and brings nearly two decades of industry experience to his role leading product management and strategy for ThreatMetrix. Armen leads worldwide marketing strategy and execution for ThreatMetrix.

San Jose 100

San Jose Strategy Fraud Marketing Strategies 100

PYMNTS

MAY 1, 2019

According to the report, jobs include a Europe lead and a UK lead specializing in go-to-market strategy. billion after raising $250 million in a venture capital round of funding. According to a report in Financial News , based on open positions at Plaid the company is looking to hire ten or more people for jobs in Europe.

Marketing Strategies 100

Marketing Strategies Capital Fintech Policies 100

BankInovation

MAY 9, 2024

Financial institutions that think about efficiency and growth when considering tech spend can respond quickly to merger and acquisition opportunities, Danny Baker, vice president of market strategy at technology provider Fiserv, told Bank Automation News.

Marketing Strategies 87

Marketing Strategies Strategy Technology Marketing 87

PYMNTS

MAY 12, 2020

Rogue started an aggressive online marketing strategy to overcome the lack of in-store purchases. As pet ownership continues to soar, retailers should capitalize on industry growth by homing in on their competitive advantages and competing from all directions — price, assortment and convenience.”.

Branding 166

Branding Online Strategy Marketing Strategies 166

PYMNTS

JUNE 16, 2016

In a movement to conserve firepower (financial and otherwise), Birchbox, one of the landmark companies in what The Wall Street Journal termed “the subscription box craze,” is changing its go to market strategy wholeheartedly. Birchbox is a firm that ships boxes (hence the box model) for roughly $10 a month.

United States 100

United States New York Marketing Strategies Capital 100

PYMNTS

AUGUST 17, 2017

Some are technical in nature, some are reconciling problems for existing business models or even confounding go-to market strategies, as in how to work with and scale to consumer needs and desires that demand, on an increasing level, flexibility and speed.

Data 192

Data United States Strategy Marketing Strategies 192

PYMNTS

MAY 14, 2020

Although banks in Singapore and other markets around the world began discussions of becoming “branchless” well before the pandemic, as Nanu explained, the collaborative as-a-Service approach can accelerate a transformation that is no longer simply strategic, but an absolute necessity for many service providers.

Online 174

Online Industry Retail Strategy 174

PYMNTS

JANUARY 27, 2017

NowFloats enables small and medium-sized businesses to gain a digital presence, and investors at Iron Pillar Capital and IIFL have backed that mission to the tune of $10 million. Based in California, CUneXus Solutions has a very specific target in mind for its marketing clients: credit unions.

Fintech 100

Fintech Mobile Cards Capital 100

PYMNTS

APRIL 16, 2020

Hundreds of retailers – both direct-to-consumer (DTC) and traditional – have lent their expertise and capital to helping the world recover from the devastation of the COVID-19 virus. Her current marketing strategy is meeting the consumer online. At organic skincare company Nuria , that sense of community is built into its DNA.

Branding 160

Branding Community Strategy Online 160

PYMNTS

FEBRUARY 3, 2020

The ripple effect is there — if that capital weren’t locked up it could be deployed in growing businesses. We’ve defined trade credit as the value of the accounts receivable that has been invoiced and for which companies are awaiting payment. But here Goldman faces a challenge, even as Amazon may give it a bit of runway into SMB lending.

Lending 146

Lending Apple Study Online 146

Accenture: Banking

MAY 22, 2019

Tim brings a unique perspective to treasury management services, having worked in industry, for solution providers and in consulting, helping commercial banks meet changing client expectations with new product and market strategies. 2 Accenture Research on S&P Capital IQ data. percent between 2017 and 2019, down from 5.1

Payments 150

Payments Customer Experience Survey Management 150

PYMNTS

APRIL 18, 2018

As a business, Praeger said, the startup has multiple distribution channels to manage, including direct sales in various vertical markets, sales of its accounts payable automation product, partnerships with different accounting systems, partnerships with resellers and, since last year, distribution through a formal bank channel with Mastercard.

Fraud 100

Fraud Marketing Strategies Leadership Analytics 100

PYMNTS

JULY 23, 2019

In terms of marketing, Lam says it puts “an emphasis on creating valuable content” as well as engaging well with its audience. It also has an email marketing strategy and does festivals to gain brand recognition. The Marketing. Beyond email marketing, the company also offers a brownie points reward system.

Branding 140

Branding Comparison Community Marketing 140

South State Correspondent

DECEMBER 12, 2024

As a marketing strategy, most of our resources are spent trying to get customers to look at content (on our website, social media, newsletter, email, partnerships, etc.) This is not a trick but effective marketing. If you care about banking, then you are a potential customer we want. and then testing if they like it or not.

social media 195

social media Tools Marketing Data 195

Bobsguide

JULY 13, 2022

As NXTsoft continues its mission to foster open banking initiatives, providing financial institutions a way to leverage and integrate best of breed solutions, Diulus will work with NXTsoft’s direct sales, inside sales, marketing accounting teams and more to lead the go to market strategy for the organization.

Pennsylvania 88

Pennsylvania Denver Atlanta United States 88

PYMNTS

SEPTEMBER 22, 2016

Canada’s Intact Financial and China Pacific Insurance, New Enterprise Associates, First Round Capital, Mitsui and SV Angel. Our go-to market strategy is focused on large urban areas and aimed at developing a brand with each city that we roll out into. Who were all these funders? Quite a few. Surprised by the $191 million number?

Pennsylvania 100

Pennsylvania New Jersey Oregon Policies 100

PYMNTS

JANUARY 17, 2018

The most popular time of the day when people drink coffee isn’t just a factoid: It’s a viable marketing strategy. With its value-oriented focus, the eCommerce retailer is positioned to capitalize on an emerging trend among consumers who have an increasing interest in spending less on private label goods. and 8:00 P.M.,

Branding 119

Branding Millennials Retail Strategy 119

PYMNTS

MARCH 1, 2017

From there, the TouchCR system manages data sets and produces actionable RFM marketing scores that update in real time. Consumer-facing businesses more than ever need to stay on top of changes by investing in data management technologies and predictive analytics capabilities, as well as working to continuously innovate marketing strategies.

Marketing 100

Marketing Data Innovation Retail 100

PYMNTS

JANUARY 29, 2020

While these tech-friendly companies may have the marketing strategy to place Facebook ads in front of small business owners, many of these entrepreneurs are largely unaware that an affordable SBA loan is even an option, said MacKrell. ”

Lending 136

Lending New York Online New Jersey 136

PYMNTS

JULY 17, 2019

The investment will be used to accelerate product development and engineering while also fueling global go-to market strategy and deployment, DUST Identity said in a press release. Led by Kleiner Perkins, provider of the company’s initial $2.3

Security 101

Security Marketing Strategies blockchain Tools 101

PYMNTS

JUNE 22, 2017

We’re looking forward to growing Soldo Business across Europe and rolling out our marketing strategy, bolstered by one of the world’s most notable venture firms.”. Accel partner Sonali de Rycker will join Soldo’s board, reports added.

Marketing Strategies 100

Marketing Strategies Management Cards Software 100

PYMNTS

JUNE 28, 2016

West Partners President Dennis O’Brien pointed to D3’s innovative market strategy as cause for the investment.

Security 100

Security Tennessee Analytics Digital Banking 100