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How to Increase Debit Card Profitability

South State Correspondent

While there are many overlooked products in banking, the debit card is perhaps the greatest. The product generates significant fees and helps drive deposit balances, yet debit cards rarely get a mention in strategy, marketing, or customer profitability circles. Banks over $10B in asset size make closer to $0.23 per transaction.

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Visa, Mastercard, AmEx win easier access to China market

Bank Innovation

card companies just moved a step closer to gaining access to China’s $27 trillion payments market. The biggest U.S. China said it won’t take longer than 90 days to consider applications from providers of electronic-payments services such as Mastercard, Visa and American Express Co.,

Marketing 347
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Sephora Launches Its First Credit Card

PYMNTS

Sephora, the beauty retailer, announced on Thursday (March 14) the launch of a new credit card program. The company said in a press release that starting in the spring, it will offer the Sephora credit card, Sephora Visa® credit card and Sephora Visa Signature® credit card to its retail customers.

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Gift Cards Poised For Big Role In Post-Pandemic Purchasing

PYMNTS

Mao, whose company provides solutions for payments, prepaid cards and gift cards, said the only way for merchants to go is forward, because going back isn’t an option. Digital Gift Cards ’ Growth. For instance, people are simply directing more spend at gift cards this holiday season. Not All ‘Gift’ Cards Are Gifts .

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How Retailers Can Ride The Rise Of Mobile Wallets

PYMNTS

Starting with the release of Apple Pay in 2014, there was a veritable rush of proprietary mobile wallets sent to market, a host of “. And in many places, for the first time, our retailers are open to it. Mobile payments have long been billed as the next big thing. Pays” for consumers to choose from. Can we unpack it?’

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Q2 2021 US retailer payments commentary

Accenture: Banking

Credit Product Penetration of Retail Sales Shopping experience refresh “We are excited to pilot a virtual store staffed by dedicated associates … but with no physical customers. The post Q2 2021 US retailer payments commentary appeared first on Accenture Banking Blog.

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The Allure of Credit Card Rewards and Cash Back

Bank Innovation

EXCLUSIVE – October saw a plethora of new credit cards. From traditional banks such as HSBC releasing its Premier World Elite Mastercard Credit Card, to ride-share app Uber’s first foray into the market, it seems like everyone is interested in launching a new credit card promising to deliver what the other doesn’t.

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