PYMNTS

SEPTEMBER 12, 2017

Millennials are making up an increasingly large portion of corporate buying teams, and it’s shaping the way buyers interact with their suppliers, finds the latest research from SnapApp and Heinz Marketing. It surpasses third-party references and case studies, the research found.

Millennials 123

Millennials social media Case Study Survey 123

PYMNTS

AUGUST 23, 2019

An AI-Powered Visual Shopping Experience For Millennials, Gen Z. Tech-savvy millennials and Gen Z consumers want a shopping experience that offers visual search to enhance product discoverability, harkening to social media apps such as Instagram and Pinterest. To learn more, visit the Playbook’s feature story.

Millennials 165

Millennials Trends Meeting social media 165

PYMNTS

MARCH 28, 2016

The younger the procurement official, the more likely they are to migrate towards digital channels, like websites and social media platforms, to source goods and services for their companies. That surpasses case studies, whitepapers and brochures. The electronic aspect of procurement goes beyond the desktop, too.

Millennials 100

Millennials social media Survey Case Study 100

PYMNTS

JULY 24, 2019

And it’s not just millennials. I know that [the space often] gets lumped with millennials, but it’s really cross-generational. IfOnly continues to innovate its platform, though, especially when it comes to payments and social media channels. “There’s no question that the experience economy is here,” Boris said.

Case Study 110

Case Study Study Mobile Millennials 110

PYMNTS

DECEMBER 11, 2019

Technology and social media company Facebook is also growing more involved in the sharing economy. Why Travel Firms Need To Cater To Millennial Payment Preferences. Millennials have a different take on travel than previous generations. About The Playbook.

Marketing 132

Marketing Millennials social media Case Study 132

South State Correspondent

JULY 11, 2022

If you sit around your bank talking about winning more millennials or Gen-Zers, you are not only wasting your time, but much of your efforts are likely counterproductive. Assume all Gen-Zs are technologically proficient or active on social media, and you have already missed your message to about 49% of your audience.

Marketing 195

Marketing Data social media Groups 195

Filene

MAY 19, 2016

This score indicates where an FI ranks in end-user satisfaction and performance across mobile banking and social media channels, compared to its peers in the industry.” Especially in appealing to millennials, (or let’s face it, everyone on the go today) successful commerce requires transparency and immediacy.

social media 34

social media Case Study Innovation Mobile 34