Community Leadership Marketing Strategies 
FICO
MARCH 28, 2023
I founded a FICO Women Leaders initiative that uses networking and the power of community to help women succeed as leaders in a highly complex technology firm. At our annual FICO World event, we host Women in Leadership seminars and forums. We discussed the importance of the coaching approach of “leadership starts with self”.
Abrigo
OCTOBER 4, 2016
As the leadership teams at many banks and credit unions perfect plans to grow their loan portfolios, management can depend on several key metrics to measure the effectiveness of their plans and execution. One cost-effective marketing strategy for financial institutions is to start local within the institution’s targeted geography.
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South State Correspondent
JUNE 22, 2023
EOS is a comprehensive business system that empowers a leadership team to run a more successful bank. Data-Driven Decision Making: The data accumulated through the Scorecard allows leadership teams to make more informed, data-driven decisions. This average cost is $338 per meeting for a $ 1B asset-sized community bank.
Gonzobanker
OCTOBER 26, 2021
We see bank leadership earnestly working through the spirit of ESG in dozens and dozens of boardrooms across the country, and we are bullish that corporate and workplace leadership will be a catalyst for positive change. No one wants anything to be misinterpreted as a lack of sincerity. Earning the Trust of the Stakeholders.
Abrigo
OCTOBER 20, 2016
At the same time, early adopters of new technologies, like mega banks, are edging out community banks and credit unions in the fight for customers and creating a rapidly consolidating industry. For community banks and credit unions that want to continue to thrive, the way forward is growth.
The Financial Brand
AUGUST 31, 2020
The post Taking a Community Bank National Demands a Niche and a Strategy appeared first on The Financial Brand. Building innovation on a basic bank chassis to produce fresh growth and expansion means venturing beyond your institution's comfort zone.
Social Assurance
AUGUST 17, 2020
First, I was the Director of Marketing and Sales at a wonderful organization where I had a terrific team. We developed complex and robust marketing strategies and engaged in major strategic initiatives. They’re passionate about bank marketing and committed to the success of community banks.
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