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3 Ways Financial Institutions Can Step Up for Underserved Communities

Perficient

The financial services industry must consider its customer experience game while also grappling with a sense of distrust from many communities due to systematic barriers, maintaining utmost accessibility due to the essentiality of the business, and the lack of financial literacy across the country. Trust and Transparency. .

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How community banks can help young homebuyers

Independent Banker

But there are ways community banks can help mortgage-seekers get on the property ladder. According to the 2022 Home Buyers and Sellers Generational Trends Report published by the NAR, there are some clear generational trends in the homebuying market. So how can community banks help? By Beth Mattson-Teig. Click to enlarge.

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ICBA’s 2021 National Community Bank Service Award winners

Independent Banker

This year’s winners: Left: Central Valley Community Bank, People’s Choice Award; Middle: Kennebec Savings Bank, Exceptional Community Bank Service Award; Right: Cross River Bank, Emerging Service Program Award. Exceptional Community Bank Service Award. Instead, we give those dollars to the community.”. Asset size: $1.36

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Paid social media’s place in your marketing strategy

Independent Banker

As social media platforms tinker with their algorithms, marketing experts say one trend is clear: Paid social campaigns are becoming increasingly necessary to cut through the noise and reach customers. They share tips for how community banks can get started. In its simplest form, it expands the reach of a community bank’s content.

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Rebeca Romero Rainey: Striking the right balance

Independent Banker

“We are poised to lead the charge in striking the right balance of technology and connection for our customers and communities.”. This conundrum presents a significant opportunity for community bankers. ICBA offers resources to support community banks in telling their stories. A year ago, I had a smattering of them.

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Main Street, USA = Community Financial Institutions + Small Businesses

ForwardBanker

Our Small Business Revolution – Main Street team recently finished its 2019 series of small business marketing seminars. Since 2016, the team put on more than 20 free seminars taking place in locations from Oregon and Washington state to South Carolina, Texas, and Michigan.

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7 marketing tips to engage your clients about starting a succession plan

Abrigo

You commonly exchange many email messages with your clients but have you ever considered using your signature line as a marketing tool? Hold seminars or webinars. Reach out to other organizations in your community and plan a joint seminar. Change your email signature line. Ask me how I can help.”