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4 trending social media tips to know

Independent Banker

The Social Bankers, a collective of community bank marketers, offers inspiration, information and professional development advice to community bankers focused on marketing and social media. We asked them for their need-to-know social tips. They’re getting the tools they need to make that step.”.

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How important is a social media community in banking?

Abrigo

Much like the internet was once considered a fad, the same was said not so long ago about social media. The social network truly connects people. Clearly, those in the “social media is a fad” camp were mistaken. Which banks and credit unions are doing social media well?

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Fraud typologies all financial institutions should know

Abrigo

Connect with an expert Common fraud schemes Check fraud Check fraud is one of the most concerning fraud trends for community banks in 2025. Variations include: Pig butchering scams Scammers build relationships with victims through social media or dating apps, persuading them to invest in cryptocurrency or other financial opportunities.

Fraud 221
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Visual Storytelling: Create Meaningful Gifs

Perficient

Gifs grab the viewer’s attention – if a person is scrolling through social media posts and sees movement or animation, they are more likely to stop and check it out. Though gifs have conventionally been traded between social media users, they have become a go-to marketing tool for modern companies appealing to modern audiences.

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Top 3 Banking Secrets to Stay Relevant with Gen Z Consumers

Speaker: Brian Muse-McKenney, Chief Revenue Officer & Matt Simester, Cards and Payments Expert

In today’s world of social media, dating apps, and remote work, businesses risk becoming irrelevant (or getting "ghosted") if they fail to meet the evolving needs of Gen Z consumers. faster than their competitors.

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Love and lies: How financial institutions can help prevent confidence scams

Abrigo

Fraudsters create fake profiles on dating apps and social media platforms, using stolen images and fabricated stories to build relationships with their targets. Verify the person's identity and use online tools to cross-check information. Staying on top of fraud is a full-time job.

Fraud 221
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Check for Suspicious Email Registration through Episerver Commerce Framework

Perficient

To avoid suspicious email addresses, we can check the reputation score at the registration stage by implementing a tool within the Episerver Commerce framework. This tool will allow or disallow that user to register or sign-up on the commerce site if it receives a poor reputation score. You can choose an API key using this URL.