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Mastermind Behind Fyre Festival Also Failed a Payments Company

Bank Innovation

Unless you have blocked all social media channels at once for the past few days, you have heard of Fyre Festival: a luxury, millennial-focused music festival (tickets sold for up to $12,000) that quickly turned chaotic. The now-cancelled festival organizers are currently facing a $100 million class-action lawsuit.

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Millennial Corporate Buyers Get Personal With Suppliers

PYMNTS

Millennials are making up an increasingly large portion of corporate buying teams, and it’s shaping the way buyers interact with their suppliers, finds the latest research from SnapApp and Heinz Marketing. The companies recently released a survey based on 503 B2B buying companies, conducted in June.

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Can Millennials Revive Call Center Commerce?

PYMNTS

Millennials have long borne the blame for a variety of problems in commerce, including the decline in popularity of diamonds and certain fast casual restaurants. Millennials could be helping to bring new life to call center commerce. Millennials are increasingly seeking access to luxury goods — including relatively affordable items.

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AI-Powered Visual Shopping Experiences For Millennials, Gen Z

PYMNTS

Retailers looking to engage tech-savvy millennials and Gen Z consumers are quickly doubling down on their efforts to offer more visual content and enhance the discoverability of their products and services. Users can screenshot products found on Instagram , Pinterest or similar social media apps.

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Trending: Meeting The Millennial Need For AI-Powered Visual Shopping

PYMNTS

An AI-Powered Visual Shopping Experience For Millennials, Gen Z. Tech-savvy millennials and Gen Z consumers want a shopping experience that offers visual search to enhance product discoverability, harkening to social media apps such as Instagram and Pinterest. To learn more, visit the Playbook’s feature story.

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Popular Millennial Site Bleacher Report Dives Deep Into Sports Betting

PYMNTS

Bleacher Report, a millennial-focused sports website, has been steadily expanding into the sports betting space, attracting a new generation of gamblers who don’t consider sports gambling a bad thing, according to a report by CNBC. Bleacher Report said its sports betting category has shown massive growth for the company.

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How Payment Platforms Connect Merchants With Augmented Reality

PYMNTS

To let shoppers discover and try out new products, payment companies are helping merchants launch augmented reality (AR) experiences within social media platforms. The firm chose a Kenyan brand, Huddah Cosmetics , as the first social commerce merchant on its Mula service to roll out the platform.