Perficient

FEBRUARY 9, 2021

In marketing and design circles we often measure success in terms of meeting customer expectations. Prior experience, advertising, word-of-mouth marketing, digital interactions and belief in future value to be delivered are just a few of the factors that influence expectations, as we’ll soon see. Signals that Shape Desire. What’s Next?

Meeting 309

Meeting Customer Experience Millennials Branding 309

PYMNTS

JULY 19, 2018

The mobile scan-and-go technology from Rambus represents one potential path to bring more digital efficiency, better marketing and stock-keeping unit (SKU) control, and less waiting to the grocery shopping experience. Bigger Stores. It’s not just younger consumers who can drive changes in grocery shopping, though.

Millennials 102

Millennials Mobile Retail Technology 102

PYMNTS

JUNE 25, 2019

P2P and Millennials. For instance, according to one report from LendEDU , a student loan refinancing company, about 33 percent of millennials had paid for drugs via Venmo — and that was in late 2017. About a fifth, by comparison, had used Venmo for gambling.

Payments 115

Payments Marketing Millennials Trends 115

PYMNTS

DECEMBER 4, 2020

market as soon as this month. Younger generations are less interested in getting a vaccine, as nearly a quarter of Generation X consumers and nearly 23 percent of bridge millennials are not interested in getting the vaccine. But what are consumers’ perceptions about the forthcoming COVID-19 vaccines?

Millennials 151

Millennials Data United States Study 151

PYMNTS

JUNE 23, 2020

Bigger companies have been faring better by comparison, with investors taking solace in large caps and the Russell 1000 index down only 3.3 That group has seen a 129 percent gain and its market capitalization has hit over $14 billion, the Financial Times wrote, over $5 billion ahead of the runner up. percent from normal.

US 175

US Data Comparison Millennials 175

PYMNTS

APRIL 3, 2019

Do millennials cook? One study indicates that the answer is not really — millennials cook two fewer meals per week than their baby boomer counterparts and choose pre-packaged/pre-prepared foods 18 percent of the time, compared to 5 percent for baby boomers. But the data is a bit more complicated that this.

Millennials 130

Millennials Study Austin Comparison 130

Perficient

APRIL 14, 2022

population is considered millennial or younger as of July 2019), the demand for personalization in the commerce experience grows. New product opportunities are being driven by innovation and market conditions. Leveraging Data Responsibly . As digital natives begin to make up the majority of the U.S. population (just over half the U.S.

Strategy 332

Strategy Tools Industry Customer Experience 332

PYMNTS

DECEMBER 13, 2019

It’s a world that has sprung up around the spending power and tastes of millennials and Gen Zers, and it’s getting hard to keep track of all the available options. According to one Mastercard study , about one-third of millennials and Gen Zers would let a bot plan their next trip in an automated fashion using data from their travel history.

Fraud 130

Fraud Millennials Comparison Online 130

Accenture

APRIL 26, 2017

A breakdown of the 2016 findings by age (see Figure 2) reveals what many might regard as a surprising outcome—with millennials being by far the heaviest users of branches, tapering down to OAPs as the lightest. 1-5] Source: UK findings of Accenture 2017 Global Banking Distribution & Marketing Consumer Study— Beyond Digital.

Millennials 327

Millennials social media Innovation Study 327

PYMNTS

JULY 20, 2017

Research from Yes Lifecycle Marketing showed an astounding 80 percent of Gen Zers are influenced by social sites when shopping. The numbers move down to 74 percent of millennials, 58 percent of Generation X and 41 percent of baby boomers whose purchases are influenced by social media.

social media 110

social media Comparison Millennials Marketing 110

NCR

JUNE 20, 2016

With an aging demographic, that target audience is now being taken over by the Millennial marketplace – and as you know, when it comes to business, its evolve or face extinction. So who are these Millennials, and how do you reach them? In placing Millennials into a bucket, first we must define this target audience.

Millennials 40

Millennials social media Guidelines Branding 40

PYMNTS

MARCH 2, 2018

For millennials, these cards simply don’t induce the same debt-based anxieties as credit cards. A recent survey found credit card debt is a source of considerable worry for millennial consumers, with 33 percent reporting it as the most feared life aspect. By comparison, just 20 percent cited death as a top fear.

Millennials 101

Millennials San Diego Cards Retail 101

Gonzobanker

APRIL 4, 2024

Because banks like Bank of America, Chase, Wells Fargo and other large regional banks have highly diverse product lines, making a direct comparison of number of customers nearly impossible. of Millennials, 7.5% of the market, and JPMorgan Chase—the nation’s largest bank (in terms of assets)—counts 7.6% That works out to 8.1%

Comparison 84

Comparison Fintech America Survey 84

PYMNTS

APRIL 29, 2019

The market now serves millions of international travelers and is worth $5.5 Dozens of sites and services enable customers to book stays online in their local currencies, making them particularly appealing for millennials seeking cheap accommodations. Some estimates predict the hostel market will be valued at $6.4

Payments 100

Payments Millennials Maine Industry 100

CB Insights

JULY 25, 2019

Fintech is often associated with digital tools targeted at tech-savvy millennials. But there is a growing market of fintech companies serving the unique financial needs of Baby Boomers and older retirees — and for good reason. Baby Boomers (those born between 1946 and 1964) represent a massive market opportunity.

Millennials 73

Millennials Fintech Tools Fraud 73

PYMNTS

DECEMBER 24, 2020

Millennials have shown remarkable interest in these solutions, which allow consumers to finance purchases with specific terms when they check out online. Millennials lead in the early adoption of BNPL, especially older “ bridge millennials ,” or those aged 32 to 41 who tend to have more purchasing power than their younger counterparts.

Payments 260

Payments Millennials Survey Trends 260

PYMNTS

FEBRUARY 25, 2019

By comparison, the hurdles to become a third-party seller are lower on Amazon and Walmart; on those sites, sellers ask for approval to sell through an application. Target Chief Marketing Officer and Chief Digital Officer Rick Gomez said, according to the news outlet, “We see this as a long-term opportunity to drive profitable growth.”

Branding 101

Branding Comparison Millennials Retail 101

PYMNTS

JUNE 26, 2018

Debt, Kapfidze noted, is up over a trillion dollars in the last decade, as the market has recovered and shot past its previous highs. And while there has been some slight uptick in default in sub-prime auto borrowers, when you look at default rates as a whole, they are looking very favorable in comparison to long-term history.”

Millennials 116

Millennials Lending United States Comparison 116

PYMNTS

JULY 11, 2019

The Market. The company’s market is mainly Generation Z and millennials — high school students through college and the early working years — and August says her offering is the most cost-effective clothing rental service on the market. The age range of the company’s market is essentially from 15 to 30.)

Maine 129

Maine Comparison Millennials Innovation 129

PYMNTS

SEPTEMBER 13, 2016

American Express used to have a stranglehold on the high-end market, but folks like Chase and Citi are coming hard after their crown,” said Matt Schulz, an analyst for CreditCards.com, a comparison site. It’s the best time in years to shop for a rewards card.”.

Cards 100

Cards Millennials Comparison Video 100

PYMNTS

FEBRUARY 21, 2020

Forty-four percent of 200 millennials surveyed last year stated they were wholly responsible for making purchasing decisions at the B2B companies at which they worked, and an additional 33 percent played some role in this process. The trend is unlikely to abate as younger generations gain greater influence in corporate buying.

Customer Experience 152

Customer Experience Fraud Millennials Online 152

PYMNTS

NOVEMBER 4, 2016

We were curious, too, and collaborated with Hyperwallet to measure and size the market. By comparison, the U.S. The Millennial Majority. You might know these folks as millennials, and they comprise only 23 percent of the non-gig workforce. But how many people participate in the gig economy? How big is it? Fast Growing.

Millennials 100

Millennials Survey Comparison Industry 100

PYMNTS

JANUARY 25, 2021

By comparison, Netflix's 75 million U.S. Specifically, he said the typical gamer is a digitally native Gen Z or millennial, age 14 up to the late twenties, and belongs to a market that is evenly split between Asia and the West, noting that China’s eSports industry is currently the most advanced in the world. “So

Video 197

Video Branding Comparison Industry 197

PYMNTS

SEPTEMBER 20, 2018

Almost half – 43 percent of high-income millennials – said they would be more likely to visit a gas station if its app offered them convenience, loyalty and savings, according to the PYMNTS Paying At The Pump report. How are gas apps from both gas stations and comparison services tapping into this demographic, along with the overall market?

Mobile 140

Mobile Payments Google Millennials 140

PYMNTS

JANUARY 21, 2020

Such services are particularly popular among millennials, who are growing up and moving toward their peak earning years. The fees will continue to get suppressed as the market consolidates,” Rodgers said. But that comparison goes only so far. What restaurants don’t have is the logistics,” Webster pointed out.

Mobile 148

Mobile Trends United States Online 148

PYMNTS

MAY 13, 2019

As a point of comparison, Square reported 15 million monthly active users for its Cash App as of December. P2P Marketing. Further growth of P2P popularity could also be driven — at least, in part — by fresh marketing, as demonstrated by Zelle. According to eMarketer , nearly 80 million U.S.

Payments 198

Payments Apple Cards Course 198

PYMNTS

OCTOBER 13, 2016

Target shoppers, by comparison, average about five years younger and make about $12,000 more annually than the typical Walmart shopper; Target also has the highest rate of customers who make between $75,000 and $99,900 annually, at about 15 percent, and the highest rate of customers who make more than $100,000 a year, approximately 25 percent.

Retail 100

Retail Comparison Millennials Analytics 100

PYMNTS

JULY 18, 2018

He likened the wage service to health insurance, drawing a comparison to the variability and need-based nature in how people access this on-demand capability. The ongoing “labor shortage and the boomers exiting the workforce” will work to keep the labor market tight in that industry. Very few of us use it every single day,” Lee said.

Payments 103

Payments Tools Millennials Industry 103

PYMNTS

MAY 28, 2019

percent – is the total compound annual growth rate (CAGR) of the mobile payment transaction market from 2015 to 2020. Instead of needing to open and toggle between various brands’ mobile sites or apps, consumers can peruse a platform where those comparisons can be easily made. Additional setups or third-party apps are not needed.

Apple 159

Apple Mobile Fraud Branding 159

PYMNTS

JUNE 16, 2017

that followed Snap’s market debut in March. Snap’s IPO was popular among millennial investors and recently traded at nearly 21 times expected revenue. (By By comparison, Facebook’s revenue multiple is 11.6). Parent company Snap, Inc. saw shares dip back down to an IPO price of $17.00 after a brief surge to $29.44

Comparison 100

Comparison Millennials Video Marketing 100

PYMNTS

FEBRUARY 27, 2020

In an interview with Karen Webster, Maeve McKenna Duska, SVP at USA Technologies , said that ambitious retailers have an opportunity to seize valuable market share within a relatively underdeveloped channel of commerce. Consumers are doing research, getting ads and participating in comparison shopping across their hand-held devices.

Retail 131

Retail Comparison Technology Branding 131

PYMNTS

FEBRUARY 9, 2017

The first edition of the PYMNTS Gig Economy Index™ found that millennials typically change jobs four times within the first 10 years of graduation, compared to just two job changes in their parents’ generation. By comparison, during the same time period, the U.S. and elsewhere, especially among the younger workforce. million workers.

Regional 100

Regional Comparison New York Millennials 100

PYMNTS

OCTOBER 27, 2017

Millennials and recent college graduates often don’t even have a credit card, Burkhart said, so the thought of purchasing a car fills them with trepidation. It’s not just about reaching millennials, said Burkhart. Understanding of the model’s complexity has increased among marketers and the industry in general. Why Subscription?

Millennials 104

Millennials Industry Resources Branding 104

PYMNTS

JUNE 7, 2016

McDonald’s by comparison has almost 15,000 U.S. Chick-fil-A may have softened its focus on traditional marriage, but it has sharpened its marketing appeal to one particular consumer group on fast food consumers more sharply: young parents. And Chick-fil-A is far from the biggest or most impressive player in the field.

Millennials 100

Millennials Mobile social media Comparison 100

PYMNTS

NOVEMBER 3, 2016

Up until the end of the 1990s, Peoria was a favored test market. Consumers who make more than $50,000 per year represent over 60 percent of Target’s consumer base (by comparison, that same demographic is about 45 percent of Walmart’s.).

Meeting 100

Meeting San Francisco Millennials Retail 100

PYMNTS

SEPTEMBER 16, 2016

With one of the largest global economies (and purchasing power to boot), millennials representing the country’s largest demographic group and increasing competition from smaller players, the country’s mobile landscape is ripe for innovation. According to the data, more than 70 percent of those are smartphones. percent to 59.8 percent to 59.8

Fintech 100

Fintech Capital Mobile Millennials 100

NCR

AUGUST 14, 2017

This is particularly true in developing markets, where services such as mobile banking reach parts of the world that were considered inaccessible or not cost-effective just a few years ago. 2 Statista: Share of Millennial digital banking users in the United States from 2014 to 2019 (premium content). appeared first on Banking.com.

Online 85

Online United States Millennials Digital Banking 85