PYMNTS

DECEMBER 12, 2016

For millennials, that number is more like 90 percent. And According to the 2016 Purse String Survey done by Valassis earlier this year, more than 70 percent of consumers report they have looked for coupons or offers while in-store via their mobile device. Still, retailers expect to rake in the cash this year.

Comparison 100

Comparison Mobile Survey Marketing Strategies 100

PYMNTS

MAY 2, 2016

And though men have made up some ground on the domestic front, millennial moms are still a force to be reckoned with. As it is in nearly every other generational subsection, millennial moms love mobile. How this cohort goes about shopping has also predictably changed with the generations.

Millennials 100

Millennials US Online Retail 100

PYMNTS

SEPTEMBER 19, 2018

Millennials and younger portions of the population are now turning to convenient, customizable and healthy fare in search of sustenance that fits into their daily hustles. American dining habits are changing, and so is how consumers spend money on food.

Comparison 108

Comparison America Millennials Data 108

PYMNTS

NOVEMBER 2, 2020

consumer seems happy to test the waters — and none more so than the coveted bridge millennials. According to PYMNTS survey data, nearly three times as many bridge millennials are Amazon Prime members as Walmart+ members. But three in 10 bridge millennials already report having both, just a month in. Those are the 47 million U.S.

Millennials 246

Millennials Retail Online Report 246

PYMNTS

JULY 19, 2018

That transformation will rely, in large part, on younger shoppers such as millennials, said Rambus Chief Technology Officer Chakib Bouda during a recent interview with PYMNTS. A recent data-rich report from PYMNTS, for instance, shows how so-called “ bridge millennials ” are upending the $400 billion apparel and accessories industry.

Millennials 102

Millennials Mobile Retail Technology 102

PYMNTS

NOVEMBER 17, 2020

Moreover, demographics seem to make something of a difference in subscription enthusiasm, particularly among the highly coveted “bridge millennial” demographic. That consumer group is already incredibly enamored with Amazon Prime, which has an incredible lead with both bridge millennials and the millennial category of shoppers as a whole.

Millennials 190

Millennials Comparison Retail Groups 190

PYMNTS

DECEMBER 24, 2020

Millennials have shown remarkable interest in these solutions, which allow consumers to finance purchases with specific terms when they check out online. Millennials lead in the early adoption of BNPL, especially older “ bridge millennials ,” or those aged 32 to 41 who tend to have more purchasing power than their younger counterparts.

Payments 260

Payments Millennials Survey Trends 260

PYMNTS

DECEMBER 1, 2020

By comparison, the survey showed the generational mix at second-ranked Walmart.com to be more divided, with 50 percent of millennials, 45 percent Generation Z and 31 percent of baby boomers and seniors shopping there. Other notable website visits consumers mentioned included eBay at 18 percent, Macy’s at 15.5 percent, Costco at 10.5

Marketing 181

Marketing Data Survey Comparison 181

PYMNTS

JUNE 23, 2020

Bigger companies have been faring better by comparison, with investors taking solace in large caps and the Russell 1000 index down only 3.3 Nicholas Bohnsack , president of U.S. broker-dealer Strategas Securities , said the downturn was “just getting started,” and that the velocity at which the number had risen was concerning.

US 175

US Data Comparison Millennials 175

PYMNTS

APRIL 3, 2019

Do millennials cook? One study indicates that the answer is not really — millennials cook two fewer meals per week than their baby boomer counterparts and choose pre-packaged/pre-prepared foods 18 percent of the time, compared to 5 percent for baby boomers. But the data is a bit more complicated that this.

Millennials 130

Millennials Study Austin Comparison 130

PYMNTS

JANUARY 22, 2020

That’s because the largest combined consumer group today — probably one of the largest combined consumer groups in history — consists of millennials and Generation Z. By comparison, 32 percent of Gen Z, 35 percent of millennials and 22 percent of Gen X consumers buy online from the same store. Trust Issues.

Retail 137

Retail Millennials New York City social media 137

PYMNTS

DECEMBER 13, 2019

It’s a world that has sprung up around the spending power and tastes of millennials and Gen Zers, and it’s getting hard to keep track of all the available options. According to one Mastercard study , about one-third of millennials and Gen Zers would let a bot plan their next trip in an automated fashion using data from their travel history.

Fraud 130

Fraud Millennials Comparison Online 130

PYMNTS

JANUARY 20, 2021

Bridge millennials expressed the highest levels of concern, with 44.1 percent of millennials and 37.4 Baby Boomers and seniors were, by comparison, the least worried, with just 32.9 percent of millennials and 24.7 percent of consumers ages 32 to 41 either “very” or “extremely” concerned about COVID-19.

Millennials 179

Millennials Data Survey Seattle 179

PYMNTS

DECEMBER 4, 2019

The company, which launched in 2013, attracts millennials interested in trading stocks and cryptocurrency. By way of comparison, Charles Schwab is in the process of acquiring TD Ameritrade ; together, they serve about 24 million clients. It quickly expanded to one million subscribers in 2016 and six million by October of 2018.

Comparison 130

Comparison Capital cryptocurrency Millennials 130

PYMNTS

JUNE 26, 2018

And while there has been some slight uptick in default in sub-prime auto borrowers, when you look at default rates as a whole, they are looking very favorable in comparison to long-term history.” But that 42 percent of debt is not divided evenly among consumers — millennials are carrying the vast bulk of it.

Millennials 116

Millennials Lending United States Comparison 116

PYMNTS

JULY 20, 2017

The numbers move down to 74 percent of millennials, 58 percent of Generation X and 41 percent of baby boomers whose purchases are influenced by social media. By comparison, older shoppers such as baby boomers (38 percent) and Gen Xers (44 percent) look to Facebook for shopping influences.

social media 110

social media Comparison Millennials Marketing 110

PYMNTS

JUNE 25, 2019

P2P and Millennials. For instance, according to one report from LendEDU , a student loan refinancing company, about 33 percent of millennials had paid for drugs via Venmo — and that was in late 2017. About a fifth, by comparison, had used Venmo for gambling.

Payments 115

Payments Marketing Millennials Trends 115

PYMNTS

DECEMBER 9, 2020

In comparison, nearly a third of millennials and bridge millennials (those born between 1979 and 1988) express the same level of interest in getting vaccinated.”. “Interest is particularly high among older generations, with 46.5 percent of baby boomers and seniors very or extremely likely to get vaccinated,” PYMNTS found. “In

Branding 148

Branding Data Study Millennials 148

PYMNTS

FEBRUARY 21, 2020

Forty-four percent of 200 millennials surveyed last year stated they were wholly responsible for making purchasing decisions at the B2B companies at which they worked, and an additional 33 percent played some role in this process. The trend is unlikely to abate as younger generations gain greater influence in corporate buying.

Customer Experience 152

Customer Experience Fraud Millennials Online 152

CB Insights

JULY 25, 2019

Fintech is often associated with digital tools targeted at tech-savvy millennials. Many employers no longer offer traditional pensions the way they used to — in fact, less than 5% of Fortune 500 companies offer pensions to employees today, in comparison with 50% two decades ago. get the REPORT on next generation investors.

Millennials 73

Millennials Fintech Tools Fraud 73

PYMNTS

SEPTEMBER 13, 2016

“American Express used to have a stranglehold on the high-end market, but folks like Chase and Citi are coming hard after their crown,” said Matt Schulz, an analyst for CreditCards.com, a comparison site. It’s the best time in years to shop for a rewards card.”.

Cards 100

Cards Millennials Comparison Video 100

PYMNTS

FEBRUARY 25, 2019

By comparison, the hurdles to become a third-party seller are lower on Amazon and Walmart; on those sites, sellers ask for approval to sell through an application. With a different approach than Amazon and Walmart, Target is seeking to work with additional third-party sellers.

Branding 101

Branding Comparison Millennials Retail 101

PYMNTS

APRIL 29, 2019

Dozens of sites and services enable customers to book stays online in their local currencies, making them particularly appealing for millennials seeking cheap accommodations. Homesharing platforms are also competing for young consumers’ attentions – millennials make up approximately 60 percent of Airbnb’s guests, for instance.

Payments 100

Payments Millennials Maine Industry 100

PYMNTS

NOVEMBER 4, 2016

By comparison, the U.S. The Millennial Majority. You might know these folks as millennials, and they comprise only 23 percent of the non-gig workforce. Fast Growing. In 2015, 15.8 percent of Americans worked gigs — up dramatically from an estimated 10.1 percent of Americans in 2005. That’s an increase of 9.4 million workers.

Millennials 100

Millennials Survey Comparison Industry 100

PYMNTS

MAY 13, 2019

As a point of comparison, Square reported 15 million monthly active users for its Cash App as of December. Although digital P2P adoption first caught on with millennials, adoption of P2P services continues to rise among all generations. Anyone with a bank account and debit card can use Venmo, a likely factor in its P2P reach.

Payments 198

Payments Apple Cards Course 198

PYMNTS

JANUARY 25, 2021

By comparison, Netflix's 75 million U.S. Specifically, he said the typical gamer is a digitally native Gen Z or millennial, age 14 up to the late twenties, and belongs to a market that is evenly split between Asia and the West, noting that China’s eSports industry is currently the most advanced in the world. A Hard-To-Reach Audience.

Video 197

Video Branding Comparison Industry 197

PYMNTS

SEPTEMBER 20, 2018

Almost half – 43 percent of high-income millennials – said they would be more likely to visit a gas station if its app offered them convenience, loyalty and savings, according to the PYMNTS Paying At The Pump report. How are gas apps from both gas stations and comparison services tapping into this demographic, along with the overall market?

Mobile 140

Mobile Payments Google Millennials 140

PYMNTS

JUNE 12, 2019

OfferUp Senior Manager of Business Development Daniel Azoulai said in an announcement for the partnership, “More than half of OfferUp’s 44 million annual users are millennials, and as our most engaged customers, are incredibly aware of their impact on the planet and the value of recommerce.” Price Comparison Shopping.

Regional 145

Regional San Antonio San Francisco New York 145

PYMNTS

MAY 28, 2019

Instead of needing to open and toggle between various brands’ mobile sites or apps, consumers can peruse a platform where those comparisons can be easily made. Mallzee created a digital mall where consumers can compare many different retail brands. Mallzee has just over a million downloads of its mobile app, according to reports.

Apple 159

Apple Mobile Fraud Branding 159

PYMNTS

JANUARY 21, 2020

Such services are particularly popular among millennials, who are growing up and moving toward their peak earning years. But that comparison goes only so far. The volume of orders placed via mobile apps grew 130 percent between 2016 and 2018, too, and mobile orders now represent approximately 60 percent of all digital food orders.

Mobile 148

Mobile Trends United States Online 148

PYMNTS

JULY 11, 2019

The company’s market is mainly Generation Z and millennials — high school students through college and the early working years — and August says her offering is the most cost-effective clothing rental service on the market. By comparison, August says a lot of her competitors have more conservative and staple pieces. The Market.

Maine 129

Maine Comparison Millennials Innovation 129

NCR

JUNE 20, 2016

With an aging demographic, that target audience is now being taken over by the Millennial marketplace – and as you know, when it comes to business, its evolve or face extinction. So who are these Millennials, and how do you reach them? In placing Millennials into a bucket, first we must define this target audience.

Millennials 40

Millennials social media Guidelines Branding 40

PYMNTS

JULY 6, 2018

Marketplaces such as Glamping Hub see that glamping is popular with two segments in particular: baby boomers and millennials. Another segment, millennials, are looking for unique destinations that can lend themselves to Instagram and other social media channels. The Great Outdoors.

Millennials 100

Millennials social media Comparison Maine 100

PYMNTS

OCTOBER 13, 2016

Target shoppers, by comparison, average about five years younger and make about $12,000 more annually than the typical Walmart shopper; Target also has the highest rate of customers who make between $75,000 and $99,900 annually, at about 15 percent, and the highest rate of customers who make more than $100,000 a year, approximately 25 percent.

Retail 100

Retail Comparison Millennials Analytics 100

PYMNTS

AUGUST 6, 2018

By comparison, he said retailers typically have a two- to three-year payback window. Green noted that they bring in a variety of customers, from grooms and groomsmen to millennials, boomers, Gen Xers and super boomers. Within the store, customers also have access to a selection of accessories. The Omnichannel Advantage.

Branding 119

Branding Examples Retail Comparison 119

PYMNTS

FEBRUARY 9, 2017

The first edition of the PYMNTS Gig Economy Index™ found that millennials typically change jobs four times within the first 10 years of graduation, compared to just two job changes in their parents’ generation. By comparison, during the same time period, the U.S. and elsewhere, especially among the younger workforce. million workers.

Regional 100

Regional Comparison New York Millennials 100

PYMNTS

NOVEMBER 3, 2016

Consumers who make more than $50,000 per year represent over 60 percent of Target’s consumer base (by comparison, that same demographic is about 45 percent of Walmart’s.). Conversely, Target has the smallest proportion of consumers age 65 or older, as that only represents about 12 percent of its customer base.

Meeting 100

Meeting San Francisco Millennials Retail 100