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Why SMBs Need To Focus On Product Innovation And Adopt A Digital Business Model

PYMNTS

We know from past data that a very high percentage of first-time buyers become repeat customers, so our customers likely have increased the overall market for their solutions. If the increase in the sale of digital goods is lasting, which I believe it will be, failure to invest and innovate will likely result in falling behind.

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My Summer Internship Experience With the Marketing Team at Perficient

Perficient

Over the past ten weeks, I have had the amazing opportunity to work as a marketing intern with the corporate communications team at Perficient. I am about to step into my senior year of high school, and I have been very involved in a variety of activities over the course of my high school career.

Marketing 322
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What Innovators Can Learn From Netflix

PYMNTS

But the one thing that might work is taking a page from the innovation playbook that Netflix seems to have written and followed over the last 22 years. The growing popularity of DVD rentals in the early 2000s introduced more competition into the market, making them more affordable for more consumers. I Don’t Want To, But I Have To’.

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How The Corporate Card Recharted Its Adoption Course

PYMNTS

Cards rose to the top of the priority list as organizations not only needed a digital payment solution, but one that could support healthier cash flow amid market volatility — whether that meant gaining greater visibility into spend, taking advantage of capital float, or the opportunity to pay suppliers more quickly.

Course 202
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The Innovative ‘Green Shoots’ Growing Out Of COVID-19’s Scorched Earth

PYMNTS

The uncertainty injected into the market, as Ning Wang, co-founder and chief business officer at PingPong , told Karen Webster in a recent conversation, is having undeniable effects worldwide – which are not likely to wear off anytime soon. An Opportunity for Innovation . The Holistic Approach.

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Big Tech Faces Regulation Reckoning As 2021 Dawns

PYMNTS

Starting with some of the most recent changes — and a sign of what’s to come — earlier in the month, the European Commission offered up its initial draft of the Digital Services Act and the Digital Markets Act. which of course is Brexit-ing the EU). The watchdog would be known as the Digital Markets Unit.

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Moving Past The Myths Of Payments Innovation

PYMNTS

Those are some of the common myths of innovation , and they apply to the payments world. Moving past those myths, and finding deeper truths about payments innovation, was the underlying result of a recent PYMNTS webinar, featuring Karen Webster and Amir Wain, founder and CEO of i2c , an integrated commerce and smart payments firm. “