Customer Experience Digital Banking Strategy 
Accenture
AUGUST 28, 2023
According to recent Accenture research, banking customers view loyalty as a two-way street: they are open to being loyal to one primary bank, but they want their bank to recognize and reward this loyalty.
Perficient
OCTOBER 19, 2020
Financial institutions must understand the new journey customers and colleagues have embraced in 2020 and begin to change their strategy from FI-focused to customer-focused for both the front and back office. Marketing : The financial industry will use videos to engage with customers, replacing FAQs, and product demos.
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Insights on Business
APRIL 28, 2017
As a result, many new, all-digital financial services firms, unencumbered by older, less flexible systems are aggressively pursuing customers by addressing their needs in new and distinct ways. There are interesting characteristics both in the new entrants and in the more established digital banks.
Independent Banker
OCTOBER 31, 2021
As community banks seek to evolve, we bring together the best elements of wise business strategy and out-of-the-box thinking to invent new solutions for a better customer experience. That’s why ICBA has focused so intently on innovation strategy over the past few years.
PYMNTS
OCTOBER 7, 2016
It may be true, said the executive, that digital banking platforms “are more efficient” than the traditional, in-person banking relationship and that consumers “may value the convenience” of technology “even it it’s not so personalized … but you still can’t confuse personal [touch] with convenience.”.
Perficient
DECEMBER 2, 2020
“Having a Balance With a Bank Doesn’t Make You a Customer.”. Our financial services team recently spoke with the great Jim Marous, the co-publisher of The Financial Brand and the publisher of the Digital Banking Report. Don’t Wreck Your Customer Relationships. Something he mentioned during the call stuck with me.
Gonzobanker
JUNE 20, 2024
With the latest scandal entangling fintech middleman Synapse and its partner banks, it wouldn’t be surprising for more bankers to embrace “boring” over “daring,” with executives fearing what could go wrong with banking-as-a-service partnerships or, more broadly, with their fintech pairings. Nor is it a winning strategy.
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