Perficient

DECEMBER 29, 2020

It is time to reimagine the traditional banking business model and optimize it for the digital age. Financial institutions that want to remain ahead of their competition must adopt new business processes and implement fresh digital strategies and technologies. The bot would talk to the customers like a friend on the phone.

Branding 294

Branding Industry Digital Strategies Customer Experience 294

Perficient

FEBRUARY 24, 2021

Always choosing to go against the grain, Jon Bostock has consistently succeeded at the toughest challenges presented by companies both large and small. He also focused on improving the customer experience, raising the company’s net promoter score, which measures brand affinity, to three times higher than the manufacturing industry average.

Branding 441

Branding Case Study Digital Strategies Strategy 441

Perficient

FEBRUARY 25, 2021

To avoid a fall, first take stock of your firm’s customer experience and digital maturity. We often ask clients to take our CX IQ assessment , Perficient’s customer experience diagnostic. Customers want to know what they’re getting from channel to channel and over the lifetime of their relationship with a brand.

Meeting 309

Meeting Customer Experience Branding Leadership 309

Perficient

NOVEMBER 30, 2020

This represents a significant shift in how organizations think about marketing and presents a welcome recognition that marketing is an important player in the entire value chain, not just the top of the funnel. Therefore, CMOs are responsible for the entire customer experience from awareness to advocacy.

Branding 378

Branding UX Customer Experience Marketing 378

Perficient

OCTOBER 29, 2020

To bring about behavior change, these factors must be present in sufficient quantity, and must converge at the same time. In FBM terms, Quibi needed to use the MAP elements to skillfully move prospective customers up and across the action line. The FBM is made up of three primary factors ­­— Motivation, Ability, and a Prompt (MAP).

US 294

US social media User Experience Digital Strategies 294

PYMNTS

NOVEMBER 17, 2020

The rising trend of digitization in commerce and the increased occurrence of card-not-present fraud were not created by the COVID-19 pandemic. What has changed, Steinman said, is the reality of the pandemic and the radical digital life shifts it has engendered.

Fraud 316

Fraud Michigan Security Cards 316

PYMNTS

SEPTEMBER 28, 2020

“Many who were taking legacy forms of payment before — cash or checks — now have to move to a 100 percent digital this holiday season — and that can be a pretty big shift for many small businesses,” Burgin said. An Uncertain Holiday Season.

Fraud 236

Fraud Customer Experience Tools Retail 236