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How Experiential Retail Is Giving Physical Stores An Edge

PYMNTS

As 2020 unfolds, the retail business has been dramatically altered. But with consumer spending holding steady, it’s important for retailers to grasp the opportunity to create innovative ways to get, keep and grow customers. So, what constitutes experiential marketing for retailers? Wine and cheese for the shoppers?

Retail 210
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Fabletics Announces Brick-and-Mortar Expansion

PYMNTS

Activewear brand Fabletics , which was co-founded by Kate Hudson in 2013, announced plans for a retail expansion across the U.S. The company confirmed that the new locations will bring the brand’s total retail store count to 30 locations throughout the U.S.

San Diego 190
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Retail Pulse: goop Finds Stickiness In New York, Opens ‘Lab’; Nordstrom To Offer Early-Bird Pickup

PYMNTS

Digitally native brands often test the retail waters with pop-up shops, and, after some offline success, they may expand their concepts with permanent locations. In preparation for the holiday season this year, the retailer has updated its website and also plans to have a larger array of electronics, toys and fashion products.

New York 116
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Kroger Expands Home Chef Meal Kit Offerings To New Stores

PYMNTS

. “Kroger continues to redefine the customer experience and provide new ways to shop for, prep and cook meals through exciting brick-and-mortar and digital experiences,” Robert Clark , Kroger’s senior vice president of merchandising, said in a press release.

Ohio 116
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Risk-Aware Marketing to Personalize Telco Customer Engagement

FICO

Market-leading operators are incorporating mathematical optimization and simulation to continually learn and improve their acquisition strategies, customer experience and customer retention. There’s a mass of customer data available. Transforming the customer experience for telecommunications. See all Posts.

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The Rise of Telco Cloud-Based Platform Solutions

FICO

In terms of revenue, the telco cloud-transformed operator will enjoy shorter time-to-market, with new and more relevant products and services, increased cross-selling and upselling through automation, recommendation engines, reduced customer churn due to streamlined contract renewals and an enhanced CX. Creating a Culture of Analytics.

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Here Are 35 Casualties Of The Retail Apocalypse And Why They Failed

CB Insights

Modern-day retail is at an inflection point as retailers face struggling physical storefronts, massive debt, and inefficient operations, among other issues. Formerly beloved brands such as Aeropostale, American Apparel, and PacSun bit the dust in 2016, and the pace of retail deaths has accelerated since then.

Retail 78