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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. Forrester noted that 53% of the US retail industry planned investment in AR in 2020 because they know it assists consumers in making purchase decisions.

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Good Customer Service, Does it Create Good Customer Experiences?

Perficient

Many retail or consumer goods businesses have had to switch from traditional, in-person shopping experiences to digital buying. This transition is never the easiest for either party, but businesses must adapt and step up their game when accommodating and providing a seamless shopping experience for their customers.

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Mobile payments can redefine the customer experience for unattended retail

Payments Dive

One of the best-attended educational sessions at the recent National Automatic Merchandising Association show in Las Vegas focused on how payment technology innovations — namely mobile payments — are impacting customer expectations.

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7 Takeaways: “How GM Financial Elevates the Customer Experience With Journey Science”

Perficient

Perficient’s Kevin Colletti recently joined forces with Srini Alagarsamy and Patrick Daly from GM Financial, as well as Adobe’s Chris Young to present the webinar, “How GM Financial Elevates the Customer Experience with Journey Science.” 76% of customers get frustrated when their service experiences are not personalized.

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Mobile payments prompt retailers, card networks to innovate

Payments Dive

Karen Katz, former president and CEO of Neiman Marcus Group, and Visa CEO Alfred Kelly shared insight, expectations and strategy during a panel talk at the NRF Big Show in January on boosting the retail mobile commerce customer experience.

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Why The Customer Experience Is A Program, Not A Project

PYMNTS

The pandemic has reshaped how we interact with merchants — and what we expect, as customers, from those increasingly digital interactions. Call it the transformation of CX, shorthand for the customer experience.

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Weekly Wrap: Takeaways from Bank Innovation Ignite 2020

Bank Innovation

In this episode, editors discuss the following news developments: How embedded finance can expand into new areas; How banks are taking inspiration from startups in developing customer experience; and How nonbank lenders are tailoring their offerings for […].