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Why Augmented Reality is Crucial to Improving the Ecommerce Customer Experience

Perficient

To provide these elevated customer experiences, businesses should consider the opportunity to implement Augmented Reality (AR) into the commerce experience. In 2019, Gartner projected that over 100 million customers would be shopping with AR in 2020. Giving the Consumer Control. So, is this the year of AR breakthrough?

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Who is Coming After Gen Z and What Will They Expect from a Customer Experience?

Perficient

What will they expect from an experience given how they grew up under the influence of Millennials (their parents)? Seems like a good customer experience aided by the right tools and technologies will be p assé for this generation. But who are they? Most importantly, what are we going to call them?? Day trips to the Moon.

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Peer-to-peer engagement: The banking customer experience that Millennials crave

Accenture

How can banks deliver a banking customer experience to win Millennial customers? This is a million-dollar question for many retail banks as the Millennial generation’s influence and share of consumer spending grows. Exploring peer-to-peer engagement In an article published in. Read more.

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Comme ci, comme ça: These millennials not crazy about the mobile-payment experience

Payments Dive

Attendees at the Interactive Customer Experience Summit in Dallas took advantage of a chance to find out first hand during a panel featuring seven millennial shoppers.

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How AI Enhances The Customer Experience

PYMNTS

The latest Payments And The Platform Economy Playbook examines how marketplaces are using technologies like AI to innovate the customer experience. Visual search has held promise for online retailers for some time, especially since offering more visual content can engage tech-savvy millennial and Gen Z consumers.

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Deep Dive: Safeguarding B2B eCommerce And The Corporate Customer Experience

PYMNTS

Forty-four percent of 200 millennials surveyed last year stated they were wholly responsible for making purchasing decisions at the B2B companies at which they worked, and an additional 33 percent played some role in this process. The trend is unlikely to abate as younger generations gain greater influence in corporate buying.

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With point-of-sale loans, PayPal eyes millennial and Gen Z shoppers

Bank Innovation

As retailers seek to increase customer purchase volumes through point-of-sale loans, PayPal is setting itself apart from competition through its brand recognition, the speed of its underwriting process and its relationships with hundreds of millions of consumers. When [millennials and Gen […].