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Video: 8 Ways to Crank up your Sitecore Authoring and Marketing Experience

Perficient

Whether you are launching a new Sitecore XP environment in the next few months or are wanting to enhance your authoring and marketing experience, this video should be a whistle stop on your enhancements campaign tour. This is an attempt to make sure the message reaches my marketing friends and simply a broader audience.

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Hip On HIPAA: The Secret Sauce to Successful Marketing Campaigns

Perficient

The secret to understanding timing and creating truly impactful communications hinges on a deeper understanding of HIPAA’s definition of marketing. These days, I spend quite a bit of time strategizing with marketing leaders to leverage these platforms for marketing automation.

Marketing 508
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Conversational Marketing: Old School Meets New School

Perficient

Why Is Everyone Talking about Conversational Marketing? Conversational Marketing, a term originally coined by the company Drift , has taken on many forms and definitions over the past few years. Conversational marketing is typically done with the goal of shortening the sales cycle, but there’s a lot more to it.

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When did FinTech become cool?

Chris Skinner

I say badly because my definition back then was: FinTech [is] a new market that integrates finance and technology. This new market … The post When did FinTech become cool? When did technology in finance become cool? I guess the first thing is to define FinTech, which I did badly four years ago.

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What Lenders Need To Know: Increase of Standardized Loan Rejections

As the CRE market continues to tighten, the rejection of substandard loan documentation is on the rise. In today’s market, lenders are cautious and should remain cautious when looking at loan docs. Cheaper is most definitely not better and the buyer should beware. Check out the Infographic.

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Why Integrated Marketing Campaigns Crush Single Channel Efforts – Here’s Why #249

Perficient

Integrated marketing campaigns can be challenging to execute, however, when they are done well, these synergies can lead to marketing success. Here’s Why digital marketing video series,?Brian Brian Weiss explains why and how integrated marketing campaigns can be superior to single-channel efforts. ? ? ?. Transcript.

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Brex: Market volatility not ‘doomsday’ for tech funding

Bank Innovation

billion since its 2017 founding, is optimistic about venture capital funding for tech companies, despite current market volatility. Within our sector, we definitely may have a slowdown, but it’s not doomsday, where nobody […].

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