Perficient

NOVEMBER 20, 2020

How to Get There. However, in order to achieve and sustain this level of truly individualized digital experience, you’ll have to do more than just create a lot of content. The ability to create these highly individualized experiences is not only possible through synthetic visual content creation, but worth the minor investment.

Video 322

Video Tools Digital Strategies Marketing 322

PYMNTS

JANUARY 20, 2021

Matt Carpenter, senior vice president and market director of Elan Financial Services , explores how his firm has responded to the drastic changes the pandemic has brought to the financial landscape and the world at large. "We We need to be ever mindful of constituents facing different struggles or seeking new opportunities.

Payments 178

Payments Innovation Tools Cards 178

Perficient

DECEMBER 17, 2020

Fast-forward to this past October when I was asked to participate in an IBM Global Elite Partner panel featuring Perficient, focusing exclusively on how businesses can and should start incorporating diversity and inclusion initiatives into their digital roadmaps. Innovative ideas come from groups with different perspectives.

Strategy 348

Strategy Innovation Video Google 348

Perficient

JUNE 24, 2023

In today’s digital landscape, having a solid digital strategy and embracing cutting-edge technology are key factors for business success. Without a Digital Strategy, your Business may Fail. It’s simple: change is tough for large corporations for a variety of reasons.

Tools 251

Tools Analytics Digital Strategies System 251

PYMNTS

SEPTEMBER 2, 2020

The pandemic got CUs further focusing on how to “get their customers digitally engaged — from onboarding through usage — and helping their members continue to live their day-to-day lives in a world that has changed.”. After all, while consumers’ lives have changed, their banking needs, in many ways, haven’t.

Payments 223

Payments Innovation Meeting Digital Strategies 223

Bank Innovation

OCTOBER 19, 2017

Justin Gianninoto, director of digital strategy, presented at PRSA NJ’s “Brand Storytelling & Content Marketing” seminar to discuss how to get results for your company or organization with great storytelling.

NJ 150

NJ Branding Marketing Digital Strategies 150

Gonzobanker

JULY 20, 2022

Experience design is a specific skillset that is needed to steer the execution of a bank’s digital strategy. Without this leader in the driver’s seat, banks become either too dependent on slower-moving, outsourced vendors or too fragmented as digital is deployed in silos across different business units. Own It, Bankers!

Digital Strategies 169

Digital Strategies Strategy Leadership Customer Experience 169

Perficient

OCTOBER 29, 2020

By applying the FBM to the Quibi story, we can learn much about what ailed the platform and how to avoid similar missteps in future product planning. Explore our Digital Strategy practice to learn how we help clients understand users to create the next generation of digital businesses, products and services.

US 294

US social media User Experience Digital Strategies 294

PYMNTS

JANUARY 21, 2021

But as the pandemic hit home, she said, many CUs have had to take a step back and “double down” on the most important and pressing aspects of their digital strategies. The digital trend, she continued, is one that will last and — and one that CUs will have to adopt in order to compete more effectively with banks.

Analytics 240

Analytics Fraud Trends Mobile 240

Abrigo

JUNE 4, 2024

The ThinkBIG panel gave several perspectives on how to approach credit quality and deposit stability. Takeaway 2 The panel encouraged banks and credit unions to change their approach to compliance and technology, getting compliance involved sooner in new initiatives to encourage safe innovation.

Compliance 221

Compliance Community Bank Community Conference 221

PYMNTS

JUNE 15, 2020

And you better do it right now, they add, since digital shifts wait for no one. Innovators with better tech will appear and — literally overnight — snatch your customers out of your calcified incumbent arms and build scale, they say. For those companies, making the quantum leap to digital is, literally, a bridge too far.

Innovation 214

Innovation Mobile Capital Operations 214

PYMNTS

JANUARY 11, 2021

Georgakopoulos pointed to digital marketplaces and eCommerce firms, which emerged as leaders in this regard thanks to their investments in cloud-first infrastructure and application programming interfaces (APIs), tools that enabled treasury systems to more seamlessly operate and interact with each other.

Payments 198

Payments Strategy Fintech Tools 198

CB Insights

JANUARY 6, 2019

But, in an increasingly digital world, brick-and-mortar retail shops are embracing new ways to disrupt the system and get an edge on customer attention. One popular choice: retail innovation labs. Learn about the technologies, innovations, and strategies that retailers can leverage this holiday season. Founded: 2015.

Innovation 77

Innovation Retail Branding Technology 77

Perficient

DECEMBER 10, 2020

Customer experience professionals are going to be challenged to identify these customers and how to deal differently with each group. I think there are two major groups of customers emerging from the COVID-19 Pandemic: Customers who want to get back to “normal” or the way they behaved in 2019.

Customer Experience 340

Customer Experience Leadership Study Groups 340

Insights on Business

MAY 12, 2017

Their challenge, of course, will lie in how to sustain that focus as they expand services and product offerings under growth pressure. Farrokhnia, Executive Director, Columbia Business School; Lena Mass-Cresnik, Head of Global Innovation, BlackRock, debate the benefits of collaboration vs. competition between fintechs and established firms.

Customer Experience 154

Customer Experience Fintech Analytics New York 154

PYMNTS

MARCH 20, 2018

“Digital is forcing sweeping changes in corporate banking, and institutions will need to adapt or see their competitiveness and market share steadily spiral down over the next few years,” warned BCG Senior Partner Dr. Carsten Baumgärtner in a statement. The financial stakes are very high,” he continued.

Boston 109

Boston Survey Digital Strategies Regional 109

South State Correspondent

MAY 18, 2023

The Start of Our Generative AI Journey “Tate,” a contraction of SouthS tate, was a brainchild of our Spark Innovation group, a team of 35 employees from various sections of the Bank brainstormed a use case, created personas, outlined a user journey, and then developed an action plan.

US 195

US Training Examples Data 195

Perficient

SEPTEMBER 29, 2020

In this webinar, Eric Enge (Principal, Digital Marketing at Perficient) and Jim Hertzfeld (Chief Strategist, Digital at Perficient) discuss: How marketers have already adapted and where they see the most opportunity moving forward. What will be different this holiday season and how to adjust your strategy accordingly.

Marketing 294

Marketing Branding Data Industry 294

FICO

MARCH 28, 2023

Business analysts, data scientists, and technology partners can innovate to create new financial products and more customer-centric approaches by experimenting with new data sets, analytic strategies, AI and machine learning techniques and more. Innovation and efficiency can go together.

How To 52

How To Analytics Data Strategy 52

PYMNTS

DECEMBER 15, 2017

Yet luxury brands have been slower than most other retailers to embrace digital innovation – for storytelling or for anything else. Startup GPShopper found that only 3 percent of luxury brand’s revenue was coming from digital storefronts back in 2010, and that percentage is only expected to climb to about 12 percent by 2020.

Retail 129

Retail Branding Mobile Tools 129

Javelin Strategy & Research

SEPTEMBER 2, 2014

I can’t get enough of innovation and digital strategy. My 30 year career started in merchant e-commerce technology, with numerous product management/leadership/launch roles before moving over to product-innovation research some fifteen years ago. I’ll provide one more example of the elusive win-win innovation.

Innovation 58

Innovation DC FDIC Strategy 58

Cisco

OCTOBER 19, 2020

The dramatic change of habit in the behavior of banking customers, digital natives or not, has brought adoption of digital payment methods and new interaction channels. Various regulations, PIX, Open Banking and hundreds of innovations are completely changing the rules of the game in this industry.

User Experience 72

User Experience America Security Digital Banking 72

PYMNTS

NOVEMBER 19, 2019

Researchers found that 80 percent of frequent B2B buyers have switched suppliers at least once in a 24-month period — thanks to a lack of attention to their buying needs, and an inability to marry digital strategies with human interaction.

Cards 101

Cards Strategy Payments Technology 101

PYMNTS

JULY 22, 2016

Mastercard’s overall digital strategy looks to the future of digital payments as Masterpass going across all channels to enable payment connections for how consumers live, work and play – basically it’s a vision of Masterpass doing everything payments. It has often been suggested that that small number of U.K.

Payments 100

Payments Mobile Strategy Digital Strategies 100

Cisco

APRIL 7, 2019

Mobile-first banking is an immediate driver of digital strategy. It’s clear intelligent assistants will begin to play a significant role in consumer digital banking transactions. How to deal with Big Data: 1. We’ve identified the top 4 trends that banks can’t ignore in 2019. #1. Consumers crave a customized experience.

Trends 66

Trends Cyber Security Big Data Analytics 66

Lex Sokolin

SEPTEMBER 23, 2020

It gets to claim to be a technology-first player and focus on machine learning for its algorithms, rather than thinking about how to manage some investment management pie to have assets hit liabilities. That is a lot of proofs of concepts and Chief Innovation Officer conference travel agendas. and any other incumbent more generally?—?have

Capital 52

Capital Software Lending Apple 52

Cisco

APRIL 7, 2019

Mobile-first banking is an immediate driver of digital strategy. It’s clear intelligent assistants will begin to play a significant role in consumer digital banking transactions. How to deal with Big Data: 1. We’ve identified the top 4 trends that banks can’t ignore in 2019. #1. Consumers crave a customized experience.

Trends 48

Trends Cyber Security Big Data Analytics 48

CB Insights

MAY 10, 2018

Early consultants pioneered the tools and frameworks used to help companies develop a strategy: the 2×2 matrix, the Experience Curve, SWOT (Strengths, Weaknesses, Opportunities, Threats) diagrams, Porter’s Five Forces, and many more. State of Innovation Report. Many are still in wide usage today.

Strategy 78

Strategy Management Analytics Tools 78

Social Assurance

NOVEMBER 6, 2020

Bank marketers were showcased as strategic, innovative and essential to any person with a C in their title. As the bank marketer’s role continues to expand, with some areas expedited by COVID-19, opportunities need to be available to grow abilities around data, analytics, technology and innovation.

Marketing 12

Marketing Conference Minneapolis Analytics 12

PYMNTS

APRIL 14, 2017

The big question: Can the existing payment rails support the innovation that is needed? Said NACHA’s Estep, “the answer depends on what type of innovation you are talking about, and then what type of a payments system you are talking about.” Against that backdrop, “innovation means many different things to different players.”.

Payments 105

Payments Innovation United States System 105

Gonzobanker

APRIL 24, 2019

A few nuggets: Marketing spend is the one place where banks can innovate quickly vs. waiting for long-haul tech and people-based transformations. Digital Growth Institute ’s James Robert Lay presented a “how to” guide with a framework and examples. Much of the rest of the event was echoing or living up to this session.

Branding 115

Branding Conference Strategy Oregon 115

CB Insights

MAY 15, 2019

One popular approach: in-house financial innovation labs. We’ve created a list of finance innovation labs from some of the biggest names in the industry, as well as from newcomers looking to make a name through tech. We’ve written about corporate innovation theater before — and how sometimes corporate innovation goes wrong.

Innovation 78

Innovation blockchain Technology Groups 78