Perficient

MARCH 10, 2021

With over 25 years of digital agency leadership experience, he specializes in Mobile Product Management, Mobile Strategy, and Customer Experience. Jim Hertzfeld is Principal and Chief Digital Strategist for Perficient. Kim Williams-Czopek is a Director of Digital Strategy at Perficient. Meet the Hosts.

Strategy 493

Strategy Digital Strategies Customer Experience Leadership 493

Gonzobanker

JULY 20, 2022

financial institution executives surveyed for What’s Going On In Banking 2022 , 19% of community banks and 10% of credit unions had not launched a digital transformation strategy prior to this year, and another 15% had no plans to do so. What Does a Digital Product Manager Do? Take Ownership of Your Digital Transformation!

Digital Strategies 168

Digital Strategies Strategy Leadership Customer Experience 168

Perficient

DECEMBER 10, 2020

“Without strong CX leadership to champion the company’s initiatives and set cross-departmental goals, CX efforts typically stagnate, devolve, and disintegrate. ” If the answer is not good, then look at leadership as the first step. Reality: Only 35% of companies have a C-Level sponsor for CX. ” Pega Study.

Customer Experience 340

Customer Experience Leadership Study Groups 340

Perficient

NOVEMBER 30, 2020

Under GDPR and CCPA, CMOs need to understand the current landscape of customer data privacy and data collection transparency laws and, moreover, how to address the experience of asking for and then acting on information captured so as not to alienate and lose customers they fought so hard to win. How to Get There.

Branding 378

Branding UX Customer Experience Marketing 378

Perficient

OCTOBER 29, 2020

By applying the FBM to the Quibi story, we can learn much about what ailed the platform and how to avoid similar missteps in future product planning. It’s unfair to fault Quibi’s leadership for failing to anticipate a global pandemic. The FBM is made up of three primary factors ­­— Motivation, Ability, and a Prompt (MAP).

US 294

US social media User Experience Digital Strategies 294

Perficient

MARCH 12, 2021

When you determine what these items are and what it means financially to your business, you can define an investment strategy. With a clear understanding of financial gain, you can create a return-on-investment model that supports your business case and demonstrates to leadership that this makes sense.

Marketing Strategies 531

Marketing Strategies Strategy Marketing Resources 531

PYMNTS

APRIL 16, 2019

A survey conducted late last year found that 75 percent of charities had in their employ “very few digitally skilled people,” and that 77 percent of charities rely on boards and other leadership for guidance about how to navigate the expanding world of digital commerce and payments.

Payments 182

Payments Chicago Strategy Digital Strategies 182