Bank Innovation

JULY 24, 2019

Umpqua Bank, the Portland, Ore.-based based regional bank with $28 billion in assets, is growing its human-digital strategy through its Go-To app. Through the mobile digital platform, the bank is putting customers directly in touch with a personal banker who customers can text.

Portland 170

Portland Digital Strategies Regional Strategy 170

Bank Innovation

JULY 24, 2019

Umpqua Bank, the Portland, Ore.-based based regional bank with $28 billion in assets, is growing its human-digital strategy through its Go-To app. Through the mobile digital platform, the bank is putting customers directly in touch with a personal banker who customers can text.

Portland 170

Portland Digital Strategies Regional Strategy 170

Filene

DECEMBER 14, 2017

There are a number of ways to understand the member journey, from surveying the member, secret shopping, mapping the current and dream state member journeys for popular product lines, and understanding how they interface with you digitally through live observational research and a review of your digital strategy.

Portland 28

Portland social media Innovation Digital Strategies 28