Remove Digital Strategies Remove Marketing Automation Remove Resources
article thumbnail

Building a Discipline to Drive Digital Banking Strategy

Gonzobanker

With megabanks spending billions on digital investments each year, regional and community bank executives understand they cannot compete on resources. Instead, these players are focusing on specific niches, brand strategies and community connections to differentiate themselves. Appoint Digital Ambassadors.

Strategy 146
article thumbnail

Cisco Financial Services welcomes imimobile

Cisco

Limited time or technical resources to deliver on experiences clients want now. You already have a CRM, a Marketing Automation platform, or Call Center software. Automation is one of the essential parts of any digital strategy. Multi-channel orchestration with individual channel APIs.

article thumbnail

Q2 Acquires Gro Solutions: So What?

Gonzobanker

Marketing: Q2Smart being a first step toward marketing automation, aligning bank products and user behavior to create audiences to more effectively target offers. Believe us when we say we get “experience,” but hard-nosed bank execs are looking at their resource spend and increasingly (and rightly) saying, “Show me the money.

Fraud 101