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[Webinar Recording] What Financial Institutions Can Learn From Top Brands in Other Industries

Perficient

It is time to reimagine the traditional banking business model and optimize it for the digital age. Financial institutions that want to remain ahead of their competition must adopt new business processes and implement fresh digital strategies and technologies.

Branding 294
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More Than a Brand Steward: The Redefined Role of CMO

Perficient

This represents a significant shift in how organizations think about marketing and presents a welcome recognition that marketing is an important player in the entire value chain, not just the top of the funnel. The short answer is No. How to Get There.

Branding 378
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What Did You Expect? Delivering Experiences that Meet Customer Expectations (Part 3 of 3)

Perficient

By presenting your brand as a consistent provider of value, you signal that what have to offer is stable, reliable and trustworthy. Digital design systems that seamless blend the physical and digital worlds, coherent governance policies and dedicated CX champions are all crucial to consistent delivery.

Meeting 309