Perficient

NOVEMBER 6, 2020

Perficient’s Digital Strategy and Experience Design teams are missioned with helping our clients deliver the best possible customer experience with their digital investments. Customers want a well-thought out, engaging user experience that solves their problems and helps them get things done.

Customer Experience 427

Customer Experience UX User Experience Branding 427

Perficient

JULY 20, 2020

What are marketing personas versus UX personas? UX personas expose your audience as complex and emotional human beings who don’t always follow a logical path in making their healthcare decisions. UX personas have a real name – John, Simone, Anita – so that you build a relationship with them.

UX 332

UX Meeting Data Groups 332

Perficient

FEBRUARY 25, 2021

While this fact may never show up in a satisfaction survey, studies repeatedly point to the relationship between brand consistency and customer trust. Explore our Strategy and Consulting practice to learn how we’re partnering with CX leaders to meet unforeseen challenges and enable change as never before.

Meeting 309

Meeting Customer Experience Branding Leadership 309

Gonzobanker

JULY 20, 2022

financial institution executives surveyed for What’s Going On In Banking 2022 , 19% of community banks and 10% of credit unions had not launched a digital transformation strategy prior to this year, and another 15% had no plans to do so. What Does a Digital Product Manager Do? The post Who Owns Digital?

Digital Strategies 171

Digital Strategies Strategy Customer Experience Leadership 171

Celent Banking

JULY 12, 2016

In March of this year the Federal Reserve released the newest iteration of its consumer survey report on mobile banking, Consumers and Mobile Financial Services 2016. In the same Fed survey, 39% said the mobile screen is too small to bank, while 20% said apps were too difficult to use. There are a few possibilities.

Mobile 100

Mobile Survey UX Strategy 100

Perficient

SEPTEMBER 29, 2020

In August, we surveyed 154 marketing executives to find out what they think is likely to happen this holiday season and how they’re preparing for it. He’s an amazing talent in terms of overall digital strategy and really helping clients develop a vision and, for that matter, drive digital transformation.

Marketing 294

Marketing Branding Data Industry 294