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Chris Bernard, VP of UX and Design, CDK Global is an executive focused on design, technology and strategy based in Chicago. Chris has 15+ years as a leader applying design thinking principles to organizational change, entrepreneurship, emerging technology, digital transformation, devices, software, and technical platforms.
It takes deliberate, thoughtful planning to orchestrate the right people, processes, products, and, yes, technologies to do it well and to do it consistently. This is especially true for digital experiences where the user experience will dominate the customer experience more than any single factor.
TD emphasized that this elevated focus on the customer experience has proven essential to their business strategy and that they are continuing to invest in marketing and technology to ensure their preparedness for continuous growth. “As
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In his article, Delivering at the Speed of the Customer , Brian shares his insights on developing technology-based experiences at the speed customers expect in a digital first world. Developing technology-based experiences requires a different approach. Developing technology-based experiences requires a different approach.
Once held up as a maven of creativity and brand, today’s technologies, customers, and pace of business demand CMOs have a wider handle on a variety of skill sets and a much deeper business acumen in order to move their team from cost to profit centers. This is not a short-term trend either. The short answer is No. How to Get There.
Synthetic content creation is a natural byproduct of the creative methods and the technology available to us today. However, in order to achieve and sustain this level of truly individualized digital experience, you’ll have to do more than just create a lot of content.
TD emphasized that this elevated focus on the customer experience has proven essential to their business strategy and that they are continuing to invest in marketing and technology to ensure their preparedness for continuous growth. “As
Experience design is a specific skillset that is needed to steer the execution of a bank’s digitalstrategy. Without this leader in the driver’s seat, banks become either too dependent on slower-moving, outsourced vendors or too fragmented as digital is deployed in silos across different business units. Own It, Bankers!
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I am the Chief Digital Strategist for Perficient. Our focus is on customer experience-oriented strategy and aligning our clients’ technologies, investments, and what their business operations are that deliver a great customer experience. It goes back to something we talk a lot about with digitalstrategy.
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