Digital Strategies US UX 
Perficient
JANUARY 27, 2021
Chris Bernard, VP of UX and Design, CDK Global is an executive focused on design, technology and strategy based in Chicago. Chris has 15+ years as a leader applying design thinking principles to organizational change, entrepreneurship, emerging technology, digital transformation, devices, software, and technical platforms.
Perficient
JANUARY 26, 2022
When I asked Kevin Colletti, a digital strategist at Perficient whose past roles included head of digital strategy at ING (now Voya), what set companies like TD Bank apart from some of its competitors, he said, “It comes down to a few things that fall under what we at Perficient call ‘journey science.’
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Perficient
JULY 20, 2020
We tune out ambient noises like traffic or chatter around us so we can focus on the task at hand. What are marketing personas versus UX personas? They’re useful when buying an email list or building a large targeted campaign. UX personas have a real name – John, Simone, Anita – so that you build a relationship with them.
Perficient
FEBRUARY 2, 2021
In the digital world, we’re not building houses, we’re developing technology-based experiences. The dynamic nature of digital technology gives us the power to adapt. SoDA is an extremely selective association of respected digital agency leaders and technology disruptors.
Perficient
NOVEMBER 20, 2020
Synthetic content creation is a natural byproduct of the creative methods and the technology available to us today. However, in order to achieve and sustain this level of truly individualized digital experience, you’ll have to do more than just create a lot of content.
Perficient
JANUARY 26, 2022
When I asked Kevin Colletti, a digital strategist at Perficient whose past roles included head of digital strategy at ING (now Voya), what set companies like TD Bank apart from some of its competitors, he said, “It comes down to a few things that fall under what we at Perficient call ‘ journey science.’
Perficient
FEBRUARY 25, 2021
CX IQ also tells us how company leaders perceive those capabilities and the degree to which they share these perceptions. Explore our Strategy and Consulting practice to learn how we’re partnering with CX leaders to meet unforeseen challenges and enable change as never before. Perficient: Digital Strategy Experts.
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