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Content Marketing 101 for Financial Brands

Social Assurance

What marketers know: traditional marketing strategies have shifted to a digital focus. However, it’s not enough to have a basic digital marketing strategy. A content marketing strategy should be at the core of your digital marketing strategy. Social is a channel.

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Facebook vs. Your Website

Social Assurance

And we too, at Social Assurance. certainly, felt firsthand the impact of Facebook and Instagram going down, preventing our clients, consumers, and businesses from distributing their content and preventing advertisers and marketers from managing campaigns, optimizing their advertising, and accessing their analytics. With over 2.7B

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Marketing and Compliance Report Key Takeaways

Social Assurance

Our Annual Marketing and Compliance Survey and Report sought to better understand how some of these changes affected the financial services industry and how community financial institutions responded to the challenges. For more in-depth insights, be sure to download our marketing and compliance report by clicking the link below.

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Going Viral: The Importance of Video in Today’s FinTech Market

William Mills

Understanding your marketing goals will help better focus your video marketing strategy and decide when video is the best option. Make sure to add an interesting subject line and social sharing buttons so that people are more likely to pass along your video. Social Media. Paid Social Media.

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Content Marketing 101: Creating a Strategy for Your Financial Brand

Social Assurance

Starting a new year is a good time to hit refresh on processes in place – including your brand’s content marketing strategy. What is a Content Marketing Strategy? A content marketing strategy is the use of valuable content to reach business goals. How to Create Your Content Marketing Strategy.

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2021 Marketing & Compliance Survey Takeaways

Social Assurance

As the financial services sector continues to adapt to the massive digital disruption, our survey results showed some impressive statistics about Marketing and Compliance technology. Financial marketers have advanced their marketing strategies and implemented new techniques and channels to their mix.

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FinovateSpring 2016 Live Blog – Day 2

William Mills

Download our latest white paper that discusses what it really takes to develop a successful Fintech startup. He has more than 30 years of experience in financial technology and is a recognized leader in financial and technology marketing. Mills-Grimes is the Digital Marketing Consultant at William Mills Agency.

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