Jeff For Banks

SEPTEMBER 25, 2012

'I am attending the annual ABA Marketing Conference , where I spoke on how marketing can focus efforts on improving profitability and moving their bank forward. The program had plenty of learning opportunities. One was the best attended general session in conference history, Brett King on the future of banking. Brett is the author of Bank 2.0 , Branch Today, Gone Tomorrow, and the forthcoming Bank 3.0 and is what I would term an industry futurist, predicting and staying ahead of where he perceiv

Conference 96

Conference Compliance Trends Groups 96

Jeff For Banks

SEPTEMBER 15, 2012

'According to an ABA survey (see table), I doubt it. I am speaking at the upcoming ABA Marketing Conference next week. Well, maybe not as much speaking as appearing. Mary Beth Sullivan and I are appearing as guests of Susquehanna Bank''s Susan Bergen, in an Oprah like talk show format. I suggested Saturday Night Live''s Point-Counterpoint format, but it was rejected.

Conference 87

Conference Resources Survey Groups 87

Jeff For Banks

SEPTEMBER 29, 2012

'Banks have been dragging their feet about blogging since the beginning, rather than embracing the opportunities it offers. They are consumed by anxious questions: • How do I protect customers and our technology infrastructure from phishing attacks to get customers to click links that lead to malware? • What if one of our representative blogged a statement that was used as investment advice by a reader?

social media 64

social media Compliance Guidelines Groups 64

Jeff For Banks

SEPTEMBER 3, 2012

'I learn a lot from bankers and industry experts as I visit their offices, speak to them on the phone or at industry events. Occasionally they will offer an insight that I think my Twitter followers would find interesting. Since I estimate my Twitter community only reads about 10% of their tweet stream, and so many of my blog readers do not follow Twitter, below are selected quotes that I tweeted since version 3.

Community 64

Community Retail Industry Community Bank 64

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