Mastercard turns to AR to visualize loyalty benefits
Bank Innovation
JANUARY 12, 2020
Payments giant Mastercard launched a new augmented reality (AR) app this month that lets cardholders get a bird’s-eye view of their benefits. It’s a move that the company hopes will drive engagement and loyalty, and add value to the offerings of its partner financial institutions. “At Mastercard, we’re using our technology and solutions to deliver multisensory […].
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