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Using Data For Bank Event Lead Generation

South State Correspondent

In an earlier article, we discussed how we use “cost per impression” as a metric for planning, budgeting, and executing bank events that are specific for customer retention and branding. Here, we highlight an effective tactic and provide banks with a framework for how to evaluate and choose events. Mining Event Lead Generation Gold.

Data 195
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Byte-1 : Event Driven Style – Where does this Fit?

Perficient

Event driven architecture is creating lot of buzz in the market for all obvious good reasons. If you are building complex business processing applications where the process flows triggers based on an event performed by an action – Event driven style would be a fit. Replay messages from storage.

Tools 294
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Conversational Marketing: Old School Meets New School

Perficient

Why Is Everyone Talking about Conversational Marketing? Conversational Marketing, a term originally coined by the company Drift , has taken on many forms and definitions over the past few years. If you ask five professional marketers the definition and what ‘makes up’ conversational marketing, you may get five different understandings.

Meeting 443
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Events in this Cycle Have Happened Fast

South State Correspondent

Events in this Cycle Have Happened Fast. The post Events in this Cycle Have Happened Fast appeared first on SouthState Correspondent Division. With no economic releases today, and no planned Fed appearances, it could be a quiet start to the weekend. Let’s hope. – – – 2.86. – – – – 2.92.

Examples 195
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AE Events On Why Spend Management Is Crucial To Event Planning

PYMNTS

Weddings, galas and other public events come with thousands of little details that event planners must handle while satisfying everyone from event attendees to clients. Having the right spend management tools is not a luxury in event planning but rather an element critical to success.

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Video: 8 Ways to Crank up your Sitecore Authoring and Marketing Experience

Perficient

Whether you are launching a new Sitecore XP environment in the next few months or are wanting to enhance your authoring and marketing experience, this video should be a whistle stop on your enhancements campaign tour. This is an attempt to make sure the message reaches my marketing friends and simply a broader audience.

Video 508
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eCommerce Media Gets Its Own Upfront Event

PYMNTS

The selling point is compelling, as it places a brand’s ads in front of a customer at the exact time they are in the market. eCommerce media is also getting something of an upfront event. The ultimate question this event seeks to answer is: How can clients win across eCommerce channels?”

Retail 151