Remove Examples Remove Retail Remove social media
article thumbnail

Social Media Changes Foreshadow New Retail Developments

PYMNTS

Social media keeps on evolving, and that could bring big changes to the retail environment, especially as the preferences of younger consumers continue to evolve. It is a social media platform built from the ground up with a foundational concern for their safety and privacy when interacting online. New Audiences.

article thumbnail

Banks Must Up Their Social Media Game to Connect with Digital Natives

Gonzobanker

Traditional financial institutions that want to compete with fintech disruptors like Chime and X (formerly known as Twitter) need to up their social media game. hours per day on social media. Sofi has built strong engagement through its Richer Lives social media strategy and influencer Vivian, “your rich BFF.”

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Social Media As The ?Ticket? For Contextual Commerce

PYMNTS

Sports fans can’t get enough of their favorite players and teams: Their social media accounts oftentimes have hundreds of thousands or millions of followers. And eCommerce merchants are catching on: In February, Nike, for example, pre-released its Air Jordan III “Tinker” sneakers on Snapchat with same-day delivery.

article thumbnail

Why Hotels Are Collaborating With Social Media Influencers

PYMNTS

Hotels can struggle to keep up with these opportunities, especially if they lack a formalized process to find and manage social media influencers. They can, for example, find out how often they stay in hotels or how they have collaborated with hotels in the past. And hotels, in turn, can then learn more about an influencer.

article thumbnail

China's mobile boom is an example for global recovery

Payments Source

Mobile pay is embedded in social media platforms and large retailers, proving an e-commerce spending boom, says Azoya USA's Franklin Chu.

Examples 120
article thumbnail

Retail Branding Comes Off The Back Burner

PYMNTS

For retailers, especially those deemed non-essential and struggling with revenue, branding may be on the back burner right now. According to Claessen, those brand attributes are even more important during this crisis as retailers communicate with employees, landlords and consumers. Big mistake, say several branding experts.

Branding 145
article thumbnail

Retail SMBs Face Up To Q4 Marketing Opportunities

PYMNTS

For retailers, the fourth quarter of 2020 is likely to see a media blitz that will make other years pale in comparison. Unspent budget from big box retailers will be let loose as early as Oct. There are many critical aspects to SMB retail media strategy but two stand out this year: when to advertise and where to advertise.

Retail 169