William Mills

JANUARY 14, 2016

Content marketing has rapidly emerged as a key marketing strategy within the fintech industry in a relatively short time. I vividly remember my content marketing conversations with clients in early 2014. 2015 was a content marketing tsunami. Content marketing has arrived! Lead nurturing – 78%.

Marketing 42

Marketing Fintech Marketing Automation Marketing Strategies 42

William Mills

AUGUST 30, 2018

The most exciting aspect of being immersed in the fintech world is that it is constantly changing and evolving. Hosting a fintech podcast is not only a great opportunity to share your thoughts on trends and events in the community, but it also has some significant potential benefits from a business standpoint. SEO Benefits.

Fintech 41

Fintech social media Branding Marketing Strategies 41

William Mills

JULY 26, 2018

Videos are fast becoming an essential means of marketing for FinTech and B2B businesses as their prospects tend to have shorter attention spans and less time to gather information in general. When executed correctly, video marketing is a powerful tool that can engage your financial industry audience and drive sales.

Video 41

Video Marketing social media Fintech 41

William Mills

NOVEMBER 1, 2016

It’s our responsibility to have a finger on the pulse of fintech trends and how financial institutions’ spending and preferences for IT change year over year. A true academic by trade, he currently oversees the marketing strategy for the Wilmington, N.C.-based based fintech.

Technology 40

Technology US Marketing Customer Experience 40

William Mills

MAY 11, 2016

01:15 pm 10 Reasons Why Fintech Startups Fail. Download our latest white paper that discusses what it really takes to develop a successful Fintech startup. This company provides unstructured content analysis for fintech. Download: 10 Reasons Why Fintech Startups Fail White Paper.

Video 40

Video Lending social media Analytics 40

William Mills

MAY 10, 2016

OurCrowd is bringing a fintech solution to the process of sourcing and managing deals. This is car-title lending updated by fintech. ^SR Some of the top companies in fintech are gathered for the Spring Finovate conference in San Jose. Download: 10 Reasons Why Fintech Startups Fail White Paper.

San Jose 40

San Jose Customer Experience Mobile social media 40

William Mills

MAY 11, 2016

Presenting a programmable cloud – a fintech platform. ^KT. This is a leading bank in Russia, with a track record of fintech innovation. What’s the market strategy? 01:15 pm 10 Reasons Why Fintech Startups Fail. This company provides unstructured content analysis for fintech. william@williammills.com.

Mobile 41

Mobile Video social media Data 41